Ep 117 Marketing that Speaks to Your Ideal Client

Strategic Travel Entrepreneur: Business Tips for Travel Agents/Advisors, Travel Agency Owners, and Travel Industry Entrepreneurs

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We all know WHAT you should be marketing, but do you know how to appeal to the WHO? Effective marketing for your travel business speaks to the people our ideal clients and partners are. Join me as I share insights to get your digital audience thinking---how did they know that?!
In this episode, I discuss:
· Positioning yourself as an expert in your niche
· Truly understanding the pain points your clients are currently experiencing (and how you alleviate them)
· Some exercises you can do to uplevel your digital marketing efforts
Enjoy (and take action)!

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