71: Tips For Becoming A Professional Organizer, with Laurie Palau

Side Hustle Hero

Do you have a knack for being organized in your space?

Or in helping others be organized in theirs?

Then maybe becoming a professional organizer is the side hustle for you!

Today’s guest Laurie Palau is a pro at this!

In this episode she describes;

• how to get started,
• multiple ways to make money at it,
• start up costs (and they’re pretty minimal),
• ways to go about setting your pricing,
• how to expand your customer base by partnering with people in complementary industries,
• creative marketing ideas, and
• best places to find clients

Enjoy this conversation with professional organizer and the author of Hot Mess: A Practical Guide To Getting Organized, Laurie Palau

What You’ll Hear:

01:57 Definition of a professional organizer

04:47 From doing a favour for a friend grew a side hustle

07:48 You don’t need to know everything about running a business before you start

09:45 Low barrier to entry for becoming a professional organizer

12:04 Ways to make money at this

13:01 “DIY” consulting

14:50 Cautions and alternatives to offering free consultations

16:28 Figuring out what to charge

19:56 Laurie advises when starting out, not to charge less that $50 per hour

22:37 Additional income streams as your experience grows

23:15 Partnering with people in complementary industries to grow any business

26:44 Start up costs that might be overlooked, i.e. why you need business insurance

27:27 What not to spend money on in the beginning

28:50 Getting involved (or not) with affiliate marketing

30:51 Best ways and places to find clients

32:57 Remember your “why” and don’t get hung up on the results others are getting

37:13 Laurie’s best tip for starting or growing your side hustle

Added Takeaway:

38:06 Examples from Joan’s businesses of partnering with people in complementary industries

Connect with Laurie:

https://simplyborganized.com/

https://simplyborganized.com/this-organized-life/

Connect with Joan:

https://www.instagram.com/joanposivy/

https://www.facebook.com/posivy/

https://www.sidehustlehero.com/about/

Be on the show!

https://www.sidehustlehero.com/guests/intake/