EP 109 | Finding the Perfect Match: A Guide to Strategic Partnerships with Aurrie Hicks

She's Busy AF

What makes a good strategic partnershop? In this podcast episode, Lauren brings on Aurrie Hicks of Hopson Rae to talk all things collaboration and strategic partnerships. They share how they first connected through social media and discovered they had the same due date for their pregnancies. They talk about their backgrounds and starting their own businesses, as well as the benefits of working together on client projects. They emphasize the importance of trust, communication, and setting expectations in strategic partnerships. They also touch on practical aspects such as invoicing, software subscriptions, and sharing ideas.
Find Aurrie online:

• https://www.hopsonrae.com
• Instagram
• LinkedIn

Follow BGT on Instagram: @brandgoodtime @shesbusyaf
Work with us: brandgoodtime.com

Topics discussed: podcast, conversation, connection, backgrounds, businesses, branding, design industry, collaboration, client projects, strategic partnerships, social media, prints, girls, universe, Georgia, Birmingham, Alabama, agency world, corporate marketing, small businesses, agency prices, services, boss, time flies, great people, clients, one-stop shop, professionals, trust, credibility, communication, daily collaboration, positive review, behind-the-scenes work, potential strategic partnerships, fit, test project, transparent communication, expectations, workload, leveraging strengths, camaraderie, managing expectations, clear communication, timelines, internal meetings, systems, processes, Monday.com, Slack, simplicity, branding, tracking time, HoneyBook, contracts, invoices, billing process, practical aspects, questionnaires, software subscriptions, marketing trends, feedback, suggestions, partnership agreement, page-turner books, reality TV shows, Real Housewives of New York, cast members, careers, personalities, admiration, dislike, reboot, Real Housewives of Orange County, BravoCon, ticket prices, disappointment, logistics, Las Vegas, New York, website, social media handles, gratitude, future episodes.