Advice Line: How to Grow A Podcast That’s Already Converting (Jesse Cramer)

Advisor Marketing Made Simple

Want your marketing questions answered by Taylor and Kendra? Apply to be on an Advice Line episode: https://www.taylorschulte.com/apply

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Are you struggling to grow your podcast audience despite having great content? Wondering how to turn your middle-of-funnel success into more top-of-funnel visibility?

In this LIVE "Advice Line" episode, financial advisor Jesse Cramer joins us to troubleshoot his podcast marketing strategy. With 12,000 monthly downloads and a thriving email list of 4,000 subscribers, Jesse's middle-of-funnel is working well—but he needs help attracting more listeners to feed his client pipeline.

Key questions we answer include:

► How can I systematically increase podcast guesting opportunities?

► Should I narrow my target audience for better marketing focus?

► What's the most effective way to convert DIY listeners into clients?

Whether you're a podcaster looking to grow your audience or an advisor seeking to leverage content marketing, this episode provides actionable strategies for building authentic relationships with other content creators and crafting more intentional calls to action.

Tune in as we help Jesse transform his "raw talent" podcast into a refined client acquisition machine.

Resources:

• Join Our Newsletter
• Apply Here To Be On The Show: Get Your Marketing Questions Answered
• Best Interest (Jesse’s blog and podcast)
• Cobblestone Capital Advisors (Jesse’s firm)
• Stay Wealthy Retirement Podcast (Taylor’s podcast)
• Building a Structured COI Referral System That Actually Works (Tiffany Charles) (previous Advisor Marketing Made Simple episode)
• The Advisor Journey (Altruist’s podcast)
• The Go-Giver by Bob Burg and John David Mann
• Kit (formerly ConvertKit)
• WordPress
• Fusebox
• Linktree