What I Wish I Knew Before Starting a Podcast: 10 Hard-Learned Lessons from Kelly Kennedy

The Business Development Podcast

In Episode 159 of The Business Development Podcast, Kelly Kennedy shares ten valuable lessons from his podcasting journey, emphasizing the need for a clear vision and consistent authenticity. He reflects on the various challenges he encountered, such as securing guests and managing production, and provides practical advice to help aspiring podcasters navigate these common obstacles. Kennedy also explores how his podcast has facilitated personal and professional growth, leading to new opportunities and valuable connections within the business community.

Kennedy highlights the significance of commitment and consistency in podcasting, noting that success requires a regular release schedule and a strong sense of purpose. He encourages podcasters to define their "why" to overcome moments of doubt and isolation. Additionally, Kennedy discusses practical aspects such as leveraging technology for website management and mastering audio production. His insights aim to equip new podcasters with the knowledge and motivation needed to succeed, emphasizing the growing potential of the podcasting market and the importance of connecting with and delivering value to an audience.

Key Takeaways:

1. Commitment is essential for achieving long-term success in podcasting.

2. Consistency is key; maintain a regular release schedule to build and retain your audience.

3. Define a clear purpose for your podcast that goes beyond simply making money.

4. You can acquire all necessary podcasting skills, often at no cost.

5. Expect moments of loneliness, as many listeners may not actively engage with you.

6. Utilize technology tools like Podpage for efficient website management.

7. Recognize and value the unique expertise you bring to your podcast.

8. The podcasting market is expanding rapidly, with millions of potential listeners.

9. Be prepared for self-doubt and remain focused on your podcasting goals.

10. Engage with your audience and value the silent listeners who appreciate your content.