EP334: Leveraging Trendjacking In Music Marketing

Creative Juice

Musicians often ask how to capitalize on trends in their marketing without coming off as gross, insincere, or opportunistic. But the process of trendjacking for artists is subtle...

In this episode of Creative Juice, Jack and Circa explore how and when artists can tap into current trends and news to enhance their music marketing! Learn what musicians can take away from comedians, who have free reign over trends, why trendjacking is NOT a quick fix for problems in your marketing, and understand how news and current events influence your fans' online behavior!

If you want to engage with trends in a way that feels genuine to you and your fans, tune into this episode for strategies to approach trendjacking the right way!

DISCOVER:

1. How To Use Subtle Trendjacking In Your Music Career

2. What Musicians Can Learn From Comedians About Handling Trending Topics

3. Why Trendjacking Isn’t A Solution For Marketing Infrastructure Problems

4. How Current Events Shape Fan Interactions And Behaviors Online

5. What Strategies Work Best For Integrating Trends Authentically Into Your Promotions

RESOURCES:

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