Top 5 Influencer Insights: AI Influencers' Backlash, LTK's New Planning Tool, Primetag Funding, FTC's Regulations, and TikTok's eCommerce Plans

Inside the Click

Welcome back to Inside the Click - Monica and Michelle here with Five on Friday, giving you the lowdown on all things creator economy in just 5 minutes.

What went down this past week:

• The backlash against AI influencers highlights the importance of using real creators as brand ambassadors. The failure of the AI influencer trend indicates that AI-generated influencers are not resonating with audiences.
• LTK's new planning tool provides creators with an easy-to-use content planning solution.
• Primetag raises 3.8m in their latest seed round
• The FTC's updated endorsement guides emphasize the need for clear and specific disclosures in influencer marketing.
• TikTok's e-commerce expansion presents new opportunities for creators to monetize on the platform.

Let's Connect!

Instagram: @insidetheclick

TikTok: @insidetheclick

YouTube: InsidetheClickpodcast

Email at [e-mail]