Is Social Commerce the future of the Influencer Industry?

Inside the Click

Welcome back to our weekly deep-dive on the Creator Economy.

This week we are doing a deep dive on Flip, the Social Selling app that's sweeping the e-commerce world. Social Selling may be the future of Influencing.

We discuss:

• Why you need to be on Flip NOW
• How intent plays a major role in purchase on social media platforms vs in an e-commerce app
• What will happen to multi-brand retailers if apps like Flip take off?
• Why retailer/brand loyalty programs don't matter when Consumers use Flip

Don't forget that we have THREE holiday prep episodes for you to dive into as we get even closer to Black Friday/Cyber Monday!

• Part 1 - using data to plan your holiday content
• Part 2 - why you need to start posting for holiday ASAP
• Part 3 - what do to on Black Friday and Cyber Monday to optimize your content

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