Owning Employee Engagement & Benefits (With Alexa Baggio) Pt.1 | Ep 12

GovCon Secrets

"We've got an access to information and an accessibility problem in benefits." In today's episode, we're joined by Alexa Baggio, to discuss the broken system of employee benefits and the need for a better way to communicate and market them to employees. Alexa shares the backstory of how she founded Showcase, a platform that aims to solve the problem of employees not knowing about their benefits and HR people lacking the tools and skills to market them effectively. This is part 1 of the interview.

This is the GovCon Secrets Podcast, your host Jim Campbell will take a deep dive into the Government Contracting space where you’ll hear from a variety of expert guests on strategy, pricing, and business tactics all to save you A TON OF MONEY.

Timestamps:

(3:21) - How Alexa started Showcase

(7:37) - Challenges of marketing employee benefits

(12:04) - Discovering hidden nutrition program

(17:36) - The moment Alexa realized the system needs to change

(25:14) - Communication strategy failures in business

(30:30) - Improving communication engagement

Connect with Jim on LinkedIn! | Connect with Alexa on LinkedIn! | Check out AXIM Fringe Solutions Group! | dobenefitsbetter.com