CEO of Asthma + Lung UK, Sarah Woolnough, on managing a large-scale merger

Do One Better with Alberto Lidji in Philanthropy, Sustainability and Social Entrepreneurship

We explore the merger between Asthma UK and the British Lung Foundation, which resulted in the creation of Asthma + Lung UK.

We look at the pros and cons, the opportunities and the headaches that Sarah Woolnough has been coping with and driving forward as CEO of Asthma + Lung UK.

Sarah provides a truly candid view and this episode is particularly useful for anyone contemplating, managing or wishing to learn about mergers within the non-profit space.

From branding and governance to CRM systems and auditing, you’ll find this interview informative and full of actionable suggestions.

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