7. A view from the outside with Kevin Renton of eCity Interactive

Filling Seats: The State of Enrollment Marketing in Higher Ed

In this episode, you’ll hear from Kevin Renton who is a Principal at eCity Interactive, a digital design and marketing agency based in Philadelphia.

You'll hear him talk about:

• the different forms of personalization and how to best attain it
• an agency view of enrollment marketing
• how COVID has forever changed this industry (for the better!)

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Featured Case Studies ⤵️

1️⃣ Illinois College - private liberal arts college in IL

2️⃣ Wayne State College - small public in NE

3️⃣ Georgia Southern University - large public in GA

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