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The Agile Brand with Greg Kihlström®
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
# 711 - Lessons from Battling Ransomware in the Real World with VCF and vDefend
Manage episode 463903944 series 2407369
เนื้อหาจัดทำโดย vmware เนื้อหาพอดแคสต์ทั้งหมด รวมถึงตอน กราฟิก และคำอธิบายพอดแคสต์ได้รับการอัปโหลดและจัดหาให้โดยตรงจาก vmware หรือพันธมิตรแพลตฟอร์มพอดแคสต์ของพวกเขา หากคุณเชื่อว่ามีบุคคลอื่นใช้งานที่มีลิขสิทธิ์ของคุณโดยไม่ได้รับอนุญาต คุณสามารถปฏิบัติตามขั้นตอนที่แสดงไว้ที่นี่ https://th.player.fm/legal
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409 ตอน
Manage episode 463903944 series 2407369
เนื้อหาจัดทำโดย vmware เนื้อหาพอดแคสต์ทั้งหมด รวมถึงตอน กราฟิก และคำอธิบายพอดแคสต์ได้รับการอัปโหลดและจัดหาให้โดยตรงจาก vmware หรือพันธมิตรแพลตฟอร์มพอดแคสต์ของพวกเขา หากคุณเชื่อว่ามีบุคคลอื่นใช้งานที่มีลิขสิทธิ์ของคุณโดยไม่ได้รับอนุญาต คุณสามารถปฏิบัติตามขั้นตอนที่แสดงไว้ที่นี่ https://th.player.fm/legal
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409 ตอน
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VMware Communities Roundtable
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1 #713 - Disaster Recovery for MS SQL Server Workloads in VMware Cloud Foundation w/Deji Akomolafe 1:03:26
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Topic: Disaster Recovery for MS SQL Server Workloads in VMware Cloud Foundation The Importance of a Reliable Disaster Recovery Plan "Deji, disaster recovery (DR) planning is often overlooked until an actual disaster occurs. Why is it particularly crucial for MS SQL Server workloads, and what are the most common mistakes enterprises make when it comes to protecting mission-critical databases?" VMware Live Recovery (VLR): Transforming Disaster Recovery in VCF "Let’s talk about VMware Live Recovery (VLR)—VMware’s solution for disaster recovery within VMware Cloud Foundation (VCF). Can you explain what VLR does and how it ensures a reliable, repeatable, and simplified recovery process for enterprise-class SQL Server clusters?" How VLR Simplifies Disaster Recovery for MS SQL Server in VCF "SQL Server clusters are often complex to manage, especially during failover scenarios. How does VLR reduce that complexity and provide a more seamless disaster recovery experience for organizations using VCF?" Configuring VMware Live Recovery for MS SQL Server: Key Considerations "For organizations looking to implement VMware Live Recovery (VLR) for their SQL Server workloads, what are the key steps in configuring and deploying a robust disaster recovery plan? What factors should IT teams keep in mind during setup?" Best Practices for Disaster Recovery and Business Continuity "Even with powerful tools like VLR, having a well-designed DR plan is key. What are some of the best practices you recommend to ensure SQL Server workloads can be recovered quickly and efficiently? How can businesses improve their Recovery Time Objectives (RTO) and Recovery Point Objectives (RPO)?" How VMware Cloud Foundation Enhances Disaster Recovery "VMware Cloud Foundation (VCF) unifies compute, storage, and networking, providing a seamless infrastructure for workloads. How does VCF enhance disaster recovery capabilities for SQL Server workloads, and how does it integrate with VMware Live Recovery?" Avoiding Common Pitfalls in Disaster Recovery Planning "From your experience, what are the most common pitfalls organizations face when implementing disaster recovery for SQL Server? How can IT teams proactively test and refine their DR strategies before disaster strikes?" 12:55 - 1:00: Closing Comments Final takeaways from Deji. Wrap-Up with the Barbecue Report: Deji shares his favorite barbecue dish or a memorable community BBQ moment.…
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VMware Communities Roundtable
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1 #712 - Top Super Metrics use cases with Aria Operations w/Eric, Bob and Crew ! 1:01:34
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Join Eric Nielsen and Bob Plankers on the VMware Community Podcast as they talk with Varghese Philipose
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VMware Communities Roundtable
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VMware Communities Roundtable
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1 #710 - Community Events in 2025, VMUG UserCons, VMUG Connect, CTEX & Explore Call for Papers with Julia Klaus 1:05:23
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Kicking of the 2025 Community Event Schedule and ways to participate with Julia Klaus
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VMware Communities Roundtable
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1 #709 - 12 Days of Holiday Happiness, 12 Lessons to Help Pass VCP-VCF Certification with Franky Barragan 1:02:00
1:02:00
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VMware Communities Roundtable
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1 #708 - Broadcom's VMware Strategy is Winning w/John Furrier and Eric Nielsen . .AWS re-invent news
Marc Talks about his favorite new feature Memory Tiering now in tech preview.
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VMware Communities Roundtable
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Community is booming in Q3 and Q4, everyone is back, Explore Europe leadership is overbooked and Hock is visiting UserCons and speaking at community events.
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VMware Communities Roundtable
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VMware Communities Roundtable
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Day 3 projects underway to improve the community experience. New Community Landing Page, New HomeLab License Program, and VMUG support in 2025.
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VMware Communities Roundtable
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Yves Sanffort Comdivision CEO gives his perspective on progress as customers move to VCF, AI and our Cloud offerings.
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VMware Communities Roundtable
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Join Eric and Corey where they discuss how to enable Okta for vCenter with Arkadisuz Krowczynski. His blog on the topic can be found at https://iamse.blog/2023/04/25/enable-okta-for-vmware-vcenter-server/
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VMware Communities Roundtable
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