Building a Creator-Driven Newsletter in 2023 — with Nathan Barry of ConvertKit

Send & Grow by SparkLoop

Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Nathan Barry, founder & CEO of ConvertKit.

Nathan started ConvertKit 10 years ago and has since grown it to one of the largest creator-driven newsletter platforms in the world. On top of running an 8-figure business, Nathan's a consistent creator who writes several newsletters, including a new paid newsletter.

In this episode, Nathan talks about the state of creator-driven newsletters today and how creators can build—and are building—massive 6-to-7 figure businesses on the backs of their newsletters.

We also discuss:

• how Nathan thinks about paid newsletters and his publishing strategy (1:09)
• 3 things he sees the most successful newsletter operators have in common (12:00)
• what the ConvetKit Creator Network is and how it's helping Creators grow & monetize (20:33)
• how Nathan believes newsletter operators can grow & monetize most effectively (26:36)
• ....and much more!

You can find Nathan Barry on Twitter, and Louis is at @louisnicholls_ .

Other links mentioned:

• ConvertKit
• Nathan's Paid Newsletter
• The ConvertKit Creator Network
• Upscribe by SparkLoop