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194. Retail Store Clearance Sales: My Best Store Sales Day Ever and Why It Worked
Manage episode 407274592 series 3561585
เนื้อหาจัดทำโดย Savvy Shopkeeper, LLC and Kathy Cruz เนื้อหาพอดแคสต์ทั้งหมด รวมถึงตอน กราฟิก และคำอธิบายพอดแคสต์ได้รับการอัปโหลดและจัดหาให้โดยตรงจาก Savvy Shopkeeper, LLC and Kathy Cruz หรือพันธมิตรแพลตฟอร์มพอดแคสต์ของพวกเขา หากคุณเชื่อว่ามีบุคคลอื่นใช้งานที่มีลิขสิทธิ์ของคุณโดยไม่ได้รับอนุญาต คุณสามารถปฏิบัติตามขั้นตอนที่แสดงไว้ที่นี่ https://th.player.fm/legal
Many shopkeepers avoid hosting retail store clearance sales. Whether they’re worried about the perceived value of their goods or what other store owners might think, it’s common for shopkeepers to avoid marking down their old stock. Sadly, these worries can affect their bottom line and the health of their business.
A well-executed retail store clearance sale can be an incredible opportunity to destock your store and get a healthy influx of cash! In fact, it could be your best sales day EVER.
Today, I’m sharing about the retail store clearance sale I hosted in my quaint, sister-owned boutique. Listen in to learn why I chose to have a clearance sale, how I marketed it on super-short notice, and the winning event strategy that brought in more revenue and transactions than we’d ever seen in a single day.
For show notes, including links to anything mentioned in this episode, visit www.savvyshopkeeper.com/episode194.
Learn more about Kathy Cruz and Savvy Shopkeeper at Savvy Shopkeeper
Follow Kathy on Instagram (@savvyshopkeeper)
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