35. Dene Menzel & Musical Branding
Manage episode 305687262 series 2940207
😻 The tale of two Dene’s? 01:32
🎹 Baby grand piano and organ lessons. 02:27
🎼 Her journey of falling in love with music began as a child. 03:12
🔀 Every musician goes through a certain crossroads of giving up or not. 07:09
👯 Knowing decade-old jingles? Music can amplify the message in an effective way. 08:06
👩💼 A passionate musician who knows how to run a business. 11:36
👩🎤 From 70s glam band to branding through music. 13:19
⏩Evolution of jingle to Brand anthem. 18:04
😎 Emotional impact on the local audience. 21:57
🌏 Variations of brand anthems for different markets. 23:03
🤖 Music will be part of us forever, even with AI-generated music in the future. 24:51
🎤 Waltzing Matilda project with Kate Soprano. 26:45
🎶 Music branding is for businesses that think long term and want to be memorable. 27:28
🎵 Stepping stones in business vision: Innovation and branding through music. 29:40
😵💫 The worst jingles ever. 30:46
Connect with Dene: www.branthem.com.au
🤓 Connect with us: www.thoughtpartnergroup.com
💡 Screw Harvard, go to Crazy MBA: www.crazymba.com
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