Who Your Customers Are And Who They Aren’t With Jay Hornbuckle

REALLY Know Your Customer

Small businesses typically have a family-like dynamic that is often very crucial to their success. As soon as a business starts to scale and increase their workforce, this family feel is often the first to go out of the window. A professional employer organization helps you keep your employee engagement healthy even as your business grows. Jay Hornbuckle is the Founder and CEO of Abatys, a PEO that helps employers with their HR and employee benefit needs. Sitting down with Betsy Westhafer and Tony Bodoh on the show to share what his company does, Jay’s business philosophy revolves around really knowing who his customers are and who they aren’t. He also talks about the human side of customer support, employer-employee relationships, positivity, and employee culture.