PPC Hero podcast

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เพิ่มแล้วเมื่อ nineปีที่ผ่านมา

เนื้อหาจัดทำโดย PPC Hero Podcast and PPC Hero เนื้อหาพอดแคสต์ทั้งหมด รวมถึงตอน กราฟิก และคำอธิบายพอดแคสต์ได้รับการอัปโหลดและจัดหาให้โดยตรงจาก PPC Hero Podcast and PPC Hero หรือพันธมิตรแพลตฟอร์มพอดแคสต์ของพวกเขา หากคุณเชื่อว่ามีบุคคลอื่นใช้งานที่มีลิขสิทธิ์ของคุณโดยไม่ได้รับอนุญาต คุณสามารถปฏิบัติตามขั้นตอนที่แสดงไว้ที่นี่ https://th.player.fm/legal

The Agile Brand with Greg Kihlström®

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#644: AI-augmented human recommendations for retail customers with Noah Zamansky, Stitch Fix 27:12

13 วันที่แล้ว27:12

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ลิสต์

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ที่ถูกใจแล้ว

27:12

We are here at eTail Palm Springs and seeing and hearing the latest and greatest in e-commerce and retail. Question: Do you need to choose between AI and human recommendations as a customer? Why not have both? After all, don’t each have their strengths? AI in the retail experience is all the rage these days, but today I’m talking with someone from a brand that has been incorporating AI-personalized experiences and shopping combined with expert human recommendations for over 14 years, and continues to innovate today. Today we’re going to talk about how AI-based personalization plus human creativity and input makes an amazing customer experience at Stitch Fix. To help me discuss this topic, I’d like to welcome Noah Zamansky, Vice President of Product and Client Experience at Stitch Fix. About Noah Zamansky Noah Zamansky serves as the Vice President of Product and Client Experience at Stitch Fix, where he leads cross-functional teams spanning Product, Design, Engineering, Algorithms, and Platform Development. A seasoned leader, Noah has a proven track record of shaping product vision and strategy, designing exceptional user experiences, and spearheading the launch of new business ventures. Before joining Stitch Fix, Noah held the role of Senior Director of Product Management at eBay, overseeing Fashion and Vertical Experiences. Resources Stitch Fix: https://www.stitchfix.com eTail Palm Springs: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…

PPC Hero Podcast

แบ่งปัน

หน้าโฮมของซีรีส์•Feed

PPC insights from the writers behind the popular blog, PPC Hero, and the experts at Hanapin Marketing.

6 ตอน

#Business #PPC Hero

PPC Hero Podcast

22 subscribers

updated 7 ปีที่แล้ว

แบ่งปัน

หน้าโฮมของซีรีส์•Feed

PPC insights from the writers behind the popular blog, PPC Hero, and the experts at Hanapin Marketing.

6 ตอน

#Business #PPC Hero

Tous les épisodes

1
The New Interface And Beyond: AdWords Updates 2018 58:44

7 yearsที่แล้ว58:44

58:44

In this podcast, Optmyzr’s Fred Vallaeys and Hanapin’s Jeff Baum will analyze the upcoming features in the Google Ads platform and provide you with helpful strategies to implement and see the beneficial impact!

1
Real Life PPC: Marketing Tools That Make Life Easier 39:40

7 yearsที่แล้ว39:40

39:40

Sit with us on the first installment of a high-energy, conversational podcast series that will highlight real PPC situations from real marketing experts. In this episode, Lauren and Rachael discuss their favorite PPC problems tackled over the years and share their secret sauce with you.

1
Episode 6 - Key Takeaways for Advertisers from the 2016 Google Summit 13:04

9 yearsที่แล้ว13:04

13:04

In this new episode, Hanapin's Senior Account Manager, Matt Umbro, and Production Specialist, Diane Matacale, discuss new updates coming to Google AdWords and Google Analytics that were announced during the 2016 Google Summit. They discuss key takeaways for advertisers and the impact the new features will have on mobile advertising and the users experience.…

1
2016 Travel And Tourism Trends 17:12

9 yearsที่แล้ว17:12

17:12

In episode 5 of the PPC Hero Podcast, Hanapin's Associate Director of Services', Carrie Albright and Diane Anselmo, discuss travel and tourism PPC trends they are seeing in their accounts and in the industry.

1
Reasons Not To Use Facebook Advertising 22:33

9 yearsที่แล้ว22:33

22:33

A lot of advertisers are growing frustrated with their Facebook results due to a lack of an overall Facebook marketing strategy. In this podcast, social advertising expert, JD Prater and host Zack Schroll discuss three reasons not to run Facebook Ads, until you have some of the fundamentals of Facebook marketing in place.…

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Catching Up With Our Heroes: Most Impactful 2015 PPC Updates & 2016 Predictions 23:08

9 yearsที่แล้ว23:08

23:08

In this new episode, Hanapin's Director of Marketing, Zack Schroll catches up with 5 of our PPC Hero bloggers, for their take on what they thought what was the most impactful 2015 PPC updates for their accounts and what predictions they think will come true (or hope to come true!) in 2016.