The ‘Caitlin Clark’ effect and the rise of the WNBA

Post Reports

The WNBA playoffs are underway, capping a record-breaking season: The league added teams, games saw the highest attendance ever, and television viewership skyrocketed. Many credit rookie player Caitlin Clark for drawing fans to the league after millions tuned in to watch her and rival players compete in this year's college basketball championship.

Host Elahe Izadi speaks with sports reporters Kareem Copeland and Ava Wallace about how the “Clark effect” has transformed the WNBA on and off the court.

Today’s show was produced by Sabby Robinson. It was edited by Reena Flores. It was mixed by Sean Carter. Thanks to Mark Selig.

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