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เนื้อหาจัดทำโดย Chicago Public Media เนื้อหาพอดแคสต์ทั้งหมด รวมถึงตอน กราฟิก และคำอธิบายพอดแคสต์ได้รับการอัปโหลดและจัดหาให้โดยตรงจาก Chicago Public Media หรือพันธมิตรแพลตฟอร์มพอดแคสต์ของพวกเขา หากคุณเชื่อว่ามีบุคคลอื่นใช้งานที่มีลิขสิทธิ์ของคุณโดยไม่ได้รับอนุญาต คุณสามารถปฏิบัติตามขั้นตอนที่แสดงไว้ที่นี่ https://th.player.fm/legal
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The Agile Brand with Greg Kihlström®
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Ep 212 - Last Breath
Manage episode 119550114 series 47665
เนื้อหาจัดทำโดย Chicago Public Media เนื้อหาพอดแคสต์ทั้งหมด รวมถึงตอน กราฟิก และคำอธิบายพอดแคสต์ได้รับการอัปโหลดและจัดหาให้โดยตรงจาก Chicago Public Media หรือพันธมิตรแพลตฟอร์มพอดแคสต์ของพวกเขา หากคุณเชื่อว่ามีบุคคลอื่นใช้งานที่มีลิขสิทธิ์ของคุณโดยไม่ได้รับอนุญาต คุณสามารถปฏิบัติตามขั้นตอนที่แสดงไว้ที่นี่ https://th.player.fm/legal
In the season finale, Bulger and Rudd discover the Cintamani Stone, sending them on a collision course with Alvin Pilfer and Warren Featherbone III.
…
continue reading
51 ตอน
Manage episode 119550114 series 47665
เนื้อหาจัดทำโดย Chicago Public Media เนื้อหาพอดแคสต์ทั้งหมด รวมถึงตอน กราฟิก และคำอธิบายพอดแคสต์ได้รับการอัปโหลดและจัดหาให้โดยตรงจาก Chicago Public Media หรือพันธมิตรแพลตฟอร์มพอดแคสต์ของพวกเขา หากคุณเชื่อว่ามีบุคคลอื่นใช้งานที่มีลิขสิทธิ์ของคุณโดยไม่ได้รับอนุญาต คุณสามารถปฏิบัติตามขั้นตอนที่แสดงไว้ที่นี่ https://th.player.fm/legal
In the season finale, Bulger and Rudd discover the Cintamani Stone, sending them on a collision course with Alvin Pilfer and Warren Featherbone III.
…
continue reading
51 ตอน
All episodes
×Well...shoot. Thanks for listening to our yarnin’, travelers. This last one has been a long meandering road, full of unexpected twists and turns and yet here we are standin’ at the end of it. It’s a wonderful thing, listeners, finishing a story. Almost as wonderful as starting a new one. We may be finished up with this tale, but there’s always a new one to tell, if you know where to look. So keep a weathered eye on the horizon. Thanks again for coming with us on this journey. But don’t get too cozy. I’ve a feelin’ we’ve got another one coming right around the bend.…
Frantic and alone, Remy is driven to the wilderness by a betrayal and her voices.
Eli, Eve, and Flo reflect on their pasts and futures, hopes and reservations, faiths and follies. Meanwhile, Ms. Wallace joins Mr. Goose at one of PleasureTown’s more secretive venues to celebrate her railroad.
With the town in desperate need of financial help, the Clerk holds a State of the Town address to lay out the pros and cons of the new railroad. Meanwhile, as Bethany aids the lost spirits of PleasureTown, Daniel continues to ensnare them.
This week on PleasureTown, Remy is challenged when one of the more troubled members of her support group rejects help. Meanwhile, Amelia blows the dust off her gloves and goes a few rounds with her old friend, Ma Barker.
This week on PleasureTown, Skippy, the town clerk, takes stock of what is left of in the wake of the Great Fire, all the while trying to manage the out-of-touch founders. Meanwhile, Elijah, leader of the newly displaced residents, strikes a deal with Enid Wallace to secure provisions for those under his care.…
Amelia and Remy bond over making their totems for the Feast of the Wretched. Meanwhile, the medium Daniel encounters a spirit who tries to console his lovesick heart.
Tip of the hat to you listeners, and thanks again for joining us! Now, pop in those headphones and prepare to embark on another voyage into PleasureTown! This week, we follow Remy as her struggle with the voices that plague her brings life in PleasureTown to a fever pitch. Now, Remy must confront her inner demons with the help of a familiar face, or else succumb to the darkness within…
An opportunity to stimulate the floundering economy of PleasureTown presents itself in the form of Enid Wallace, a wealthy railroad baroness who wishes to build her tracks through the town. How will the townspeople react to her proposal?
Meet Bethany and Daniel, two amorous teens from Louisiana who are gifted with the ability to speak to the dead. Meanwhile, Claude and Cyrus struggle to find the finances for repairs as the town shows increasing signs of wear.
In the season premiere, Amelia relives her childhood and her father’s abusive self-interest to tell how she came to be the proprietor of the town’s Inn. Also, Remy, daughter to a family of wealthy English aristocrats, is sent away to live in the States after showing signs of mental illness.
A nudist who is known for her pink parasol describes an encounter with a pair of Irish siblings. One loves her, and one wishes to possess her.
PleasureTown may be a playground for the liberated, but for one young man, being born into a world so focused on pleasure made life nearly unbearable. This is his story.
In this minisode, we meet a nameless PleasureTown resident as he recounts a chance meeting with a tormented Claude, who is haunted by memories of his father...and what he did. This minisode was written by PleasureTown Super Friend Richard Izzo.
Fear and hate go hand in hand. This is a lesson Hong, a Chinese immigrant, must learn as he traverses the Wild West to build a new home in Oklahoma. Will Hong be able to conquer the perils of his adopted land or will he succumb to the hatred of its people?
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