How a Counter-Intuitive Marketing Framework Ignited New Client Revenue by 118%

Pixels & Ink by MindFire | Case Studies, Interviews, & Tactics for OptiChannel Marketing w/Direct Mail, Email, & Social

Excited to share our latest interview w/ Mackenzi Leinders (Dir of Sales & Demand Gen), sharing how her org grew sales by 118%. The techniques are different and novel. Even more intriguing is that it happened during the height of the pandemic. We cover the process she and her team used to grow, despite spending LESS on advertising and without buying new pricey tech or hiring tons of people. She knows her stuff, is hands-on, and is an excellent teacher. Let me know what you think!!