When Omar Met Will

Pivot to the Future with Will.i.am and Omar Abbosh

In this first episode of our new series, we look at how pivots have worked for both our hosts. Will.i.am started in music, an industry that demands constant reinvention. He opens up about transforming The Black Eyed Peas and its business model over the past two decades plus. He talks about his biggest pivot — becoming a tech entrepreneur, moving into hardware (Beats) and myriad investments in everything from imaging technology to artificial intelligence. Omar talks about how his research and work with top companies led him to the insights behind his bestselling new book, Pivot to the Future, Discovering Value and Creating Growth in a Disrupted World, and how those insights have been applied in his life and to Accenture itself. They also discuss the concept of the “wise pivot” — making calculated moves that really pay off.