19. The 2023 Annual Recap: 10 Lessons Learned Scaling an E-Comm Brand w/ Influencers & Affiliates

Partner Up Profits

What lessons have you learned from your Year of Hustle in 2023? Host Joey Vaillancourt is coming in hot with his super authentic and highly relatable '10 Lessons I Learned Scaling an E-Com Brand with Influencers and Affiliates.

How are you creating a nurturing company culture now that everything is online? Have you heard about Sprint Week as a way to trim down on expensive team meetings and boost your work productivity?

How do you measure the ROI on a Google PPC versus a podcast ad? And how are you challenging yourself to let go of what's good to make room for great? Learn about how systems, combined with discipline, create freedom and scalability.

There's stellar business advice aplenty from Joey as he wears his heart on his sleeve and owns his business mistakes, allowing him to look forward to 2024 with renewed focus and determination.

Please use this episode as an opportunity to prompt you into recapping your year before you look to what's next on the horizon, safe in the knowledge that you don't need to repeat the same mistakes.

In This episode we cover:

• 01:20 Inspirational wisdom from Winston Churchill

• 01:46 Lesson #1: What works for others may not work for you

• 03:03 Lesson #2: Top of Funnel Partnerships ROI

• 04:55 Lesson #3: Be Honest, Be Direct, and Be Specific

• 06:10 Lesson #4: Meetings! (Introducing Sprint Week)

• 08:09 Lesson #5: Systems (combined with discipline create freedom and scalability)

• 08:53 Lesson #6: Let go of ‘Good’ to make room for ‘Great’

• 10:00 Lesson #7: Hiring and Prospecting

• 10:45 Lesson #8: Take the time to fully define clear expectations in a job role

• 12:24 Lesson #9: Less is More

• 14:03 Lesson #10: Company Culture (nurturing the scale of your business)

Connect with Joey!

• https://www.instagram.com/joeyvaillancourt/

• https://www.facebook.com/joey.vaillancourt.9/

• https://www.linkedin.com/in/joey-vaillancourt/

• https://www.youtube.com/@partnerupprofits

• https://www.partnerupprofits.com

• Get access to my free course, The Bootstrapper’s Guide to Influencer Marketing, and learn how to start working with influencers and build your influencer army https://www.partnerupprofits.com/influencer

• Get access to the Partner Up Profits Toolbox, which includes an ever-growing collection of tools, cheat sheets, done-for-you templates and productivity training related to online marketing https://www.partnerupprofits.com/productivity-toolbox