Apple’s iPhone sales in India crossed the 10 million mark in 2023, Counterpoint says

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Apple’s focus on India is paying off and the company also captured the top position in revenue in a calendar year for the first time, due to strong demand for both its latest iPhone and older models, according to market research provider Counterpoint. Overall, Samsung maintained its lead with the biggest market share, at 18 percent, in the predominantly Android market, and Vivo took the number two spot with 17 percent share.