Can an industry change its stripes? With Chris Penn

New Tricks Podcast

This week we talk to Chris Penn, founder of Birch, about the emotional highs and lows of the pandemic, whether ethical choices really do cost more and the risk of devaluing a business through not engaging with ESG credentials. We also consider optimum window cleaning methods and whether zebras would make the school run more fun - no zebras were harmed in the making of this episode.

Strategic PR from hotel experts.
New Tricks is the weekly podcast from NewDog PR, a strategic PR company which understands investing in hotels and the many roles within them.
This podcast is a chance to mull over the current goings on in Hotel Land and chat to some pleasant folk about things that they know.
Emily Newman has an in depth knowledge of the hotel sector from both investor and consumer sides and has built up a reputation for skilful and strategic PR.
Katherine Doggrell is a genius with the written word and a journalist with 20 years’ experience in the sector.
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