Reach more Customers through ONDC

MSME TALK

| Episode #44 Reach more customers through ONDC Ft. Nilay Patel, Founder – Easy Pay
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ONDC is creating ripples in the digital discovery of products and is already doing crore of transactions. MSME Sellers cannot miss this. This episode on ONDC highlights how MSME sellers can unlock new growth opportunities by connecting with a broader customer base and how Easy Pay can help you in this process. Sections
00:00:00 Episode Content ahead and Easypay Intro
00:01:30 About Easy Pay background & role in serving 2.5 million MSMEs so far 00:03:40 Founders Background
00:04:52 Understanding ONDC for Sellers
00:08:30 ONDC vs Existing dominant Ecommerce Platforms
00:11:38 Benefits for Sellers on ONDC
00:13:01 Cost Advantages of ONDC
00:15:20 What about advertisement cost to rank higher?
00:16:41 Interoperability Explained
00:19:10 How Artisans are using ONDC
00:19:55Discovery in hyperlocal vs Entire country works on ONDC ?
00:22:46 Which Businesses should register on ONDC
00:24:00 Is OTT also there on ONDC?
00:24:30 Frauds, Transparency, Fair Practices?
00:27:09 Role of Easy Pay in ONDC
00:28:50 Different TSPs on ONDC
00:29:40 Advantages for MSMEs Sellers by using Easy Pay as ONDC onboarding platform
00:32:55 Onboarding Process for MSMEs
00:34:10 Support System for MSMEs
00:38:00 Current statistics of ONDC
00:40:30 Logistics and other Collaboration
00:42:00 Future of ONDC
00:43:40 Fastest Way to Onboard with Easy Pay
00:44:50 What’s happening at Nilays home ?
00:48:45 Message for Audience

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1. Episode Content ahead and Easypay Intro (00:00:00)

2. About Easy Pay background & role in serving 2.5 million MSMEs so far (00:01:30)

3. Founders Background (00:03:40)

4. Understanding ONDC for Sellers (00:04:52)

5. ONDC vs Existing dominant Ecommerce Platforms (00:08:30)

6. Benefits for Sellers on ONDC (00:11:38)

7. Cost Advantages of ONDC (00:13:18)

8. What about advertisement cost to rank higher? (00:15:37)

9. Interoperability Explained (00:16:58)

10. How Artisans are using ONDC (00:19:27)

11. Discovery in hyperlocal vs Entire country works on ONDC ? (00:20:12)

12. Which Businesses should register on ONDC (00:23:03)

13. Is OTT also there on ONDC? (00:24:35)

14. Frauds, Transparency, Fair Practices? (00:25:05)

15. Role of Easy Pay in ONDC (00:27:44)

16. Different TSPs on ONDC (00:29:25)

17. Advantages for MSMEs Sellers by using Easy Pay as ONDC onboarding platform (00:30:15)

18. Onboarding Process for MSMEs (00:33:30)

19. Support System for MSMEs (00:34:45)

20. Current statistics of ONDC (00:38:35)

21. Logistics and other Collaboration (00:41:05)

22. Future of ONDC (00:42:35)

23. Fastest Way to Onboard with Easy Pay (00:44:15)

24. What’s happening at Nilays home ? (00:45:25)

25. Message for Audience (00:49:20)