How Communication Shapes Your Business with Leesa Shannon

Marketing Espresso

Communication is the absolute silver bullet in business, and in this episode I have Leesa Shannon, to tell you why.
We're going to chat through the critical role that clear messaging and a strong vision plays in growth, especially in marketing and sales.
Grab a pen and get ready to jot down insights from Leesa's extensive experience, helping you refine your communication skills whether you're a seasoned professional or just starting out.
Discover the foundational importance of presenting yourself effectively and building relationships that are essential for business success.
We'll also explore practical strategies for improving your communication to enhance sales and marketing outcomes.
Learn how to understand your client's pain points better and approach outreach as genuine connection opportunities rather than mere sales pitches.
Leesa shares tips on overcoming the discomfort of following up with old clients, and the power of curiosity and asking the right questions.
Leesa has spent the last 15 years consulting to a vast array of organisations, including blue chip multinationals, start-ups, not for profit and high-profile individuals. She focuses on the vision and messaging within organisations who want to grow or change direction, need to lobby Government bodies or change market perception, or reinvent their approach. She has facilitated strategy development and planning sessions, coached senior leaders and designed strategic communications and execution plans.
Find out more about Leesa's program Vision to Voice and how to work with her via her website.
Connect with Leesa on
LinkedIn
Instagram

DOWNLOAD MY CONTENT PLANNER - https://becchappell.com.au/content-planner/
Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.
How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast
This podcast has been produced and edited by Snappystreet Creative

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1. How Communication Shapes Your Business with Leesa Shannon (00:00:00)

2. Importance of Effective Communication in Business (00:00:14)

3. Improving Communication Skills for Business (00:13:12)