Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
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เนื้อหาจัดทำโดย Marketing เนื้อหาพอดแคสต์ทั้งหมด รวมถึงตอน กราฟิก และคำอธิบายพอดแคสต์ได้รับการอัปโหลดและจัดเตรียมโดย Marketing หรือพันธมิตรแพลตฟอร์มพอดแคสต์โดยตรง หากคุณเชื่อว่ามีบุคคลอื่นใช้งานที่มีลิขสิทธิ์ของคุณโดยไม่ได้รับอนุญาต คุณสามารถปฏิบัติตามขั้นตอนที่อธิบายไว้ที่นี่ https://th.player.fm/legal
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Sherri Powers and Marcus Sheridan on Video Marketing and Sales Integration
MP3•หน้าโฮมของตอน
Manage episode 277197251 series 1946938
เนื้อหาจัดทำโดย Marketing เนื้อหาพอดแคสต์ทั้งหมด รวมถึงตอน กราฟิก และคำอธิบายพอดแคสต์ได้รับการอัปโหลดและจัดเตรียมโดย Marketing หรือพันธมิตรแพลตฟอร์มพอดแคสต์โดยตรง หากคุณเชื่อว่ามีบุคคลอื่นใช้งานที่มีลิขสิทธิ์ของคุณโดยไม่ได้รับอนุญาต คุณสามารถปฏิบัติตามขั้นตอนที่อธิบายไว้ที่นี่ https://th.player.fm/legal
Video marketing is no longer the future, it is the now, and it’s becoming more and more attainable according to this week’s hosts, Marcus Sheridan and Sherri Powers. Marcus is the Founder and CEO of The Sales Lion and Sherri Powers is the Director of Marketing at TechSmith Corporation.
Marcus works to share with his audience the basics of video marketing so that they can meet consumer’s expectations. “If you say, "It's our people that make us different," it doesn't matter because everybody else in the marketplace is saying it. Unless you show it, it's not true. Or if you say, "Our product or service is the best," doesn't matter because everybody else is also saying it. Unless we show it, it's not true.”
Marcus gives us some Video Marketing tips on his Sales Lion Youtube channel.
Sherri believes that the key to successful video content lies in authenticity: “One of the biggest hang-ups I see marketers having in creating video is the fear that it had to be perfect. Or that a video's not a video if it's not perfectly polished, with an intro and an outro and all the right transitions in between. I think some of the most successful content that I've seen out there is just brands being authentic.”
Watch these two video experts as they discuss their own approaches to sharing video marketing knowledge with their audience and clients.
https://enterprisemarketer.com/podcasts/m2m/season-01-show-03/
…
continue reading
Marcus works to share with his audience the basics of video marketing so that they can meet consumer’s expectations. “If you say, "It's our people that make us different," it doesn't matter because everybody else in the marketplace is saying it. Unless you show it, it's not true. Or if you say, "Our product or service is the best," doesn't matter because everybody else is also saying it. Unless we show it, it's not true.”
Marcus gives us some Video Marketing tips on his Sales Lion Youtube channel.
Sherri believes that the key to successful video content lies in authenticity: “One of the biggest hang-ups I see marketers having in creating video is the fear that it had to be perfect. Or that a video's not a video if it's not perfectly polished, with an intro and an outro and all the right transitions in between. I think some of the most successful content that I've seen out there is just brands being authentic.”
Watch these two video experts as they discuss their own approaches to sharing video marketing knowledge with their audience and clients.
https://enterprisemarketer.com/podcasts/m2m/season-01-show-03/
20 ตอน
MP3•หน้าโฮมของตอน
Manage episode 277197251 series 1946938
เนื้อหาจัดทำโดย Marketing เนื้อหาพอดแคสต์ทั้งหมด รวมถึงตอน กราฟิก และคำอธิบายพอดแคสต์ได้รับการอัปโหลดและจัดเตรียมโดย Marketing หรือพันธมิตรแพลตฟอร์มพอดแคสต์โดยตรง หากคุณเชื่อว่ามีบุคคลอื่นใช้งานที่มีลิขสิทธิ์ของคุณโดยไม่ได้รับอนุญาต คุณสามารถปฏิบัติตามขั้นตอนที่อธิบายไว้ที่นี่ https://th.player.fm/legal
Video marketing is no longer the future, it is the now, and it’s becoming more and more attainable according to this week’s hosts, Marcus Sheridan and Sherri Powers. Marcus is the Founder and CEO of The Sales Lion and Sherri Powers is the Director of Marketing at TechSmith Corporation.
Marcus works to share with his audience the basics of video marketing so that they can meet consumer’s expectations. “If you say, "It's our people that make us different," it doesn't matter because everybody else in the marketplace is saying it. Unless you show it, it's not true. Or if you say, "Our product or service is the best," doesn't matter because everybody else is also saying it. Unless we show it, it's not true.”
Marcus gives us some Video Marketing tips on his Sales Lion Youtube channel.
Sherri believes that the key to successful video content lies in authenticity: “One of the biggest hang-ups I see marketers having in creating video is the fear that it had to be perfect. Or that a video's not a video if it's not perfectly polished, with an intro and an outro and all the right transitions in between. I think some of the most successful content that I've seen out there is just brands being authentic.”
Watch these two video experts as they discuss their own approaches to sharing video marketing knowledge with their audience and clients.
https://enterprisemarketer.com/podcasts/m2m/season-01-show-03/
…
continue reading
Marcus works to share with his audience the basics of video marketing so that they can meet consumer’s expectations. “If you say, "It's our people that make us different," it doesn't matter because everybody else in the marketplace is saying it. Unless you show it, it's not true. Or if you say, "Our product or service is the best," doesn't matter because everybody else is also saying it. Unless we show it, it's not true.”
Marcus gives us some Video Marketing tips on his Sales Lion Youtube channel.
Sherri believes that the key to successful video content lies in authenticity: “One of the biggest hang-ups I see marketers having in creating video is the fear that it had to be perfect. Or that a video's not a video if it's not perfectly polished, with an intro and an outro and all the right transitions in between. I think some of the most successful content that I've seen out there is just brands being authentic.”
Watch these two video experts as they discuss their own approaches to sharing video marketing knowledge with their audience and clients.
https://enterprisemarketer.com/podcasts/m2m/season-01-show-03/
20 ตอน
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