Marketing to a more intelligent marketplace

Lorazian Gold Podcast

The information being so readily available on virtually any subject one of the greatest assets an entrepreneur or marketer can have is transparency. Far too many wannabe entrepreneurs are swindlers. They add no real value to the marketplace and yet expect to be paid exorbitant amounts of money. That may have worked in the past but not in this current market. People are more informed and you will eventually be found out. That's why transparency is the key.