Scaling Lovevery to $200+ Million/Year with President Rod Morris

LEADING BRANDS® — Wavebreak Podcast

In this episode of the Wavebreak Podcast, Dylan Kelley interviews Rod Morris, Cofounder and President of Lovevery, a company that creates and sells innovative developmental products. Since its founding in 2017, Lovevery has grown to over $200 million in revenue. Rod shares the brand's story and insights on how they were able to scale so successfully.

You'll also learn Lovevery's:

• Unique approach to retail, which includes selling in Target and on Amazon as a DTC business
• Product development strategy and how it has been a key growth lever for the brand
• iOS-proof marketing strategies, which enabled the brand to weather changes to Meta with minimal consequences
• Influencer marketing strategy and how they work with influencers to reach their target audience and drive sales

Rod Morris is President of Lovevery.

Links Mentioned

• Lovevery
• Learn more about Wavebreak: the email & CRM agency for high-growth DTC brands

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