We're trying something different this week: a full post-show breakdown of every episode in the latest season of Black Mirror! Ari Romero is joined by Tudum's Black Mirror expert, Keisha Hatchett, to give you all the nuance, the insider commentary, and the details you might have missed in this incredible new season. Plus commentary from creator & showrunner Charlie Brooker! SPOILER ALERT: We're talking about the new season in detail and revealing key plot points. If you haven't watched yet, and you don't want to know what happens, turn back now! You can watch all seven seasons of Black Mirror now in your personalized virtual theater . Follow Netflix Podcasts and read more about Black Mirror on Tudum.com .…
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เนื้อหาจัดทำโดย Jon Matzner and Peter Lohmann, Jon Matzner, and Peter Lohmann เนื้อหาพอดแคสต์ทั้งหมด รวมถึงตอน กราฟิก และคำอธิบายพอดแคสต์ได้รับการอัปโหลดและจัดหาให้โดยตรงจาก Jon Matzner and Peter Lohmann, Jon Matzner, and Peter Lohmann หรือพันธมิตรแพลตฟอร์มพอดแคสต์ของพวกเขา หากคุณเชื่อว่ามีบุคคลอื่นใช้งานที่มีลิขสิทธิ์ของคุณโดยไม่ได้รับอนุญาต คุณสามารถปฏิบัติตามขั้นตอนที่แสดงไว้ที่นี่ https://th.player.fm/legal
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This Ex-MLB Player's Secret to Running his Thriving Koala Insulation Franchise (Without Being Trapped By It) | Lazy Leverage #37
Manage episode 456171963 series 3611694
เนื้อหาจัดทำโดย Jon Matzner and Peter Lohmann, Jon Matzner, and Peter Lohmann เนื้อหาพอดแคสต์ทั้งหมด รวมถึงตอน กราฟิก และคำอธิบายพอดแคสต์ได้รับการอัปโหลดและจัดหาให้โดยตรงจาก Jon Matzner and Peter Lohmann, Jon Matzner, and Peter Lohmann หรือพันธมิตรแพลตฟอร์มพอดแคสต์ของพวกเขา หากคุณเชื่อว่ามีบุคคลอื่นใช้งานที่มีลิขสิทธิ์ของคุณโดยไม่ได้รับอนุญาต คุณสามารถปฏิบัติตามขั้นตอนที่แสดงไว้ที่นี่ https://th.player.fm/legal
Meet Brandon Beachy, former Atlanta Braves pitcher turned successful business owner, who transformed his Koala Insulation franchise using global talent. Learn how he went from struggling with basic business operations to running a streamlined company by leveraging remote teams in Argentina and Colombia. Brandon shares practical insights on transitioning from professional sports to entrepreneurship, and how finding the right support system allowed him to build a business that serves his life, not the other way around.
Timestamps
(00:26) Introduction and Baseball Background
(02:16) The Decision to Leave Professional Sports
(09:34) Why Koala Insulation? Choosing the Right Franchise
(12:48) First Experience with Global Talent
(19:57) Key Benefits of Remote Teams
(24:15) Building Systems for Growth
(30:37) Franchise Consulting and Supporting Other Athletes
(31:55) Marketing and Sales Strategies
(41:54) Operations Management
(46:27) Understanding Business Leverage
(52:57) Closing Thoughts and Baseball Stories
Stay connected for more insights and strategies by following
Jon: @MatznerJon on X and at lazyleverage.beehiiv.com
Peter: @pslohmann on X and at peterlohmann.com
56 ตอน
แบ่งปันManage episode 456171963 series 3611694
เนื้อหาจัดทำโดย Jon Matzner and Peter Lohmann, Jon Matzner, and Peter Lohmann เนื้อหาพอดแคสต์ทั้งหมด รวมถึงตอน กราฟิก และคำอธิบายพอดแคสต์ได้รับการอัปโหลดและจัดหาให้โดยตรงจาก Jon Matzner and Peter Lohmann, Jon Matzner, and Peter Lohmann หรือพันธมิตรแพลตฟอร์มพอดแคสต์ของพวกเขา หากคุณเชื่อว่ามีบุคคลอื่นใช้งานที่มีลิขสิทธิ์ของคุณโดยไม่ได้รับอนุญาต คุณสามารถปฏิบัติตามขั้นตอนที่แสดงไว้ที่นี่ https://th.player.fm/legal
Meet Brandon Beachy, former Atlanta Braves pitcher turned successful business owner, who transformed his Koala Insulation franchise using global talent. Learn how he went from struggling with basic business operations to running a streamlined company by leveraging remote teams in Argentina and Colombia. Brandon shares practical insights on transitioning from professional sports to entrepreneurship, and how finding the right support system allowed him to build a business that serves his life, not the other way around.
Timestamps
(00:26) Introduction and Baseball Background
(02:16) The Decision to Leave Professional Sports
(09:34) Why Koala Insulation? Choosing the Right Franchise
(12:48) First Experience with Global Talent
(19:57) Key Benefits of Remote Teams
(24:15) Building Systems for Growth
(30:37) Franchise Consulting and Supporting Other Athletes
(31:55) Marketing and Sales Strategies
(41:54) Operations Management
(46:27) Understanding Business Leverage
(52:57) Closing Thoughts and Baseball Stories
Stay connected for more insights and strategies by following
Jon: @MatznerJon on X and at lazyleverage.beehiiv.com
Peter: @pslohmann on X and at peterlohmann.com
56 ตอน
ทุกตอน
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Google quietly dropped an AI tool that could replace half your tech stack. Its name? NotebookLM . Think ChatGPT, but with deep integration into your documents and a smarter memory. You can feed it PDFs, YouTube transcripts, Google Docs, or even random web pages. From there, it becomes like a supercharged research assistant that not only remembers what you’ve uploaded but cites it like a pro. Sure, there are a couple of downsides: as of now, sharing is limited to people on the same Google Workspace, and there’s no API. But the upside is wild. You can create topic-specific notebooks—for example, onboarding, legal docs, or SOPs—and then just ask it natural language questions like “What were our last three hires?” or “What did I say in my journal about work-life balance?” It's especially powerful for teams or solo entrepreneurs looking to offload some mental load. You can use it to prepare for meetings, craft a vivid vision for your company, or even build a repository of everything you’ve ever written or said. Instead of combing through old files or Slack threads, just ask. We're on the cusp of turning years of scattered knowledge into a living, searchable, AI-powered archive. And it's free with Google. If Notion and Trello don’t adapt fast, they’re going to be toast. Moral of the story: dump your docs into Notebook LM, talk to it like your most competent employee, and watch the magic happen. Key Topics: (02:12) Initial Thoughts on NotebookLM (08:10) Having a Vivid Vision for Your Business (11:32) The Best Way to Phrase Questions to AI (16:39) Creating a Content Ecosystem with LM (24:50) Consolidating Data from Point Solutions (31:43) The Power of a Two-Day Solo Retreat (41:00) Final Thoughts Stay connected for more insights and strategies by following: Jon: @MatznerJon on X and at lazyleverage.beehiiv.com Peter: @pslohmann on X and at peterlohmann.com…
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Lazy Leverage
AI isn’t here to replace your team—it’s here to give them time back. Join Jon and Peter as they explore how the right interfaces and integrations can supercharge productivity across your org! Jon kicks things off by sharing his vision: every new client should get a completely customized front end tailored to their needs—think “cars, not faster horses.” He and Peter riff on the challenge of AI adoption at the ground level—how time-starved teams struggle to learn new tools—and the importance of delivering point solutions that are simple, embedded, and immediately useful. There’s an appreciation for systems thinking here–that true leverage comes from building thoughtful infrastructure. Peter raises a great point about the power of centralized data. He’s excited about tools like Loveable, but acknowledges their real magic happens when all business data lives in one well-organized database. They reflect on past limitations—splitting data between platforms—and how new tools like Supabase and Airtable now make consolidation more accessible, especially with AI riding shotgun. Finally, Jon and Peter dive deep into emerging AI tools like Lindy and Perplexity, ways to integrate Notion with natural language, and even the wild potential of GPT-4’s AI-generated images for marketing real estate! Key Topics: (01:40) Cars, Not Just Faster Horses (08:12) Possible Paths to AI Adoption by Teams (12:54) AI for Enterprise-Level Databases (20:43) Property Management Applications (24:31) Using AI to Answer AI-Related Questions (31:46) Finding an AI Model That Helps You Aggregate Industry-Specific News (34:42) How Property Managers Can Take Advantage of GPT-4’s New Image Gen Capabilities (39:20) “The Future Is Here. It’s Just Not Evenly Distributed." Stay connected for more insights and strategies by following: Jon: @MatznerJon on X and at lazyleverage.beehiiv.com Peter: @pslohmann on X and at peterlohmann.com…
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Lazy Leverage
Imagine having a fully-functional website or landing page created in seconds, simply by transcribing your thoughts, turning it into a prompt, then hitting Enter. Oh, and you don’t have to spend a cent to make it happen. Now stop imagining. Enter Lovable, your “superhuman AI full stack engineer”. Today, Jon gives us a brief, yet life-changing overview of Lovable as he helps Peter build a custom CRM in real time. Jon walks us through just a few of the outputs that Lovable can make possible, from mortgage calculators to hiking trail apps–in multiple languages. We dive into how this breakthrough in AI is democratizing web development, making it possible for anyone to design and modify applications even without a coding background. Jon and Peter also demonstrate how to connect your front-end with Airtable’s innovative back-end tools, and how to build upon your Lovable-built website with authentication and data storage architecture. Whether you're adjusting UI elements, reimagining your website’s aesthetics, or starting a brand from scratch, Lovable’s reshaped the playing field for good. And all we need to start taking advantage of this opportunity is to embrace a little creativity and playfulness! Timestamps: (03:27) Using Claude to Turn Your Vision Into an Organized Brief (13:00) How to Leverage Lovable with Minimal Coding Expertise (17:44) Examples of Websites Built with Lovable (20:30) Peter’s New Custom CRM (23:01) Connecting the Front-End with Airtable for the Backend (29:51) Building Authentication and Data Storage Architecture (33:00) Adding an Analytics Dashboard (38:18) Configuring the Front End to Build a Native Mobile App (40:14) How APIs Allow Front Ends to Talk to Back Ends (51:58) Jon and Peter’s Closing Thoughts Stay connected for more insights and strategies by following: Jon: @MatznerJon on X and at lazyleverage.beehiiv.com Peter: @pslohmann on X and at peterlohmann.com…
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Lazy Leverage
1 Identifying Business Constraints: The Strategic Framework Behind Landy Leads | Lazy Leverage #53 52:30
Ever wonder what happens when an entrepreneur stops trying to do everything and finds the right vehicle? Brandon Parker was juggling multiple businesses when he met Jon two years ago. Now he's running a team of 40+ and crushing it with Landy Leads. In this conversation, they break down exactly HOW that transformation happened. You'll learn why constraint-based thinking is the key to rapid growth, how to leverage global talent effectively, and the power of systems like Airtable for scaling operations. Plus, discover the "make errors visible" approach to building better processes and why your current tech stack might be secretly sabotaging your growth. If you're ready to stop working harder and start working smarter, this episode is your blueprint. TIMESTAMPS: (00:28) Introduction and Guest Welcome (01:35) Consulting Insights and Business Scaling (05:05) Global Talent and AI Integration (07:39) Constraint-Based Thinking and Optimization (13:00) The Toyota Management System Approach (15:58) Sagan's Offerings and Continued Education (25:45) Airtable Benefits (32:561) Effective Hiring Strategies and AI Integration (37:42) Optimizing Lead Qualification with AI (50:31) Final Thoughts and Endorsements Stay connected for more insights and strategies by following: Jon: @MatznerJon on X and at lazyleverage.beehiiv.com Peter: @pslohmann on X and at peterlohmann.com…
From Northern Ireland to navigating a PE buyback, Cathryn Lavery brings her raw, unfiltered take on building businesses in 2025. Join Jon as they geek out over AI tools, debate the death of the traditional EA role, and reveal why 'smart, hungry, coachable' beats experience every time. Plus, learn why your $85k/year US marketer might be in trouble (and what to do about it). Pure value, zero BS. TIMESTAMPS (00:39) Introduction and Guest Welcome (01:20) AI in Personal & Professional Life (06:50) Voice Technology and Content Creation (10:35) Buying Back the Business (13:28) Hiring and Leveraging Global Talent (20:28) Architecting Workflows with AI (26:45) Value Proposition and Membership Benefits (30:59) The "Smart, Hungry, Coachable" Framework (37:42) Remote Work and Context Building (40:17) Global Talent Pool Insights (45:08) Team Development (49:10) Content Strategy (51:03) Wrap up and Contact Information Check out Wisprflow.ai Connect with Cathryn on X , sign up for her newsletter , or visit her store . Stay connected for more insights and strategies by following: Jon: @MatznerJon on X and at lazyleverage.beehiiv.com Peter: @pslohmann on X and at peterlohmann.com…
What happens when you tell your entire executive team that all their projects are cancelled? Jon Matzner did exactly that, and the results were shocking. In this episode, Jon and Peter Lohmann dive deep into the art of extreme focus, why most businesses are working on the wrong things, and how to identify what actually moves the needle. Plus: fascinating insights on the Toyota Way, why some fires need to burn, and the infamous jazz cup jacket story you didn't know you needed to hear. Timestamps (00:31) Introduction (01:20) Focusing on Constraints (03:33) The Importance of Prioritizing Tasks (06:56) Understanding and Tackling Churn (18:13) Project Management Simplified (20:17) Maintaining Accountability (25:58) Account Management Strategies (27:26) Exploring the Toyota Way (30:00) Applying Toyota Principles to Knowledge Work (40:14) Questions to Always Be Asking (42:00) Closing Thoughts: The Art of Being Present Stay connected for more insights and strategies by following: Jon: @MatznerJon on X and at lazyleverage.beehiiv.com Peter: @pslohmann on X and at peterlohmann.com…
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1 Rethinking Business Communities: What Makes Them Work in 2025 | Lazy Leverage #50 1:03:00
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ลิสต์ 
ถูกใจ 
ที่ถูกใจแล้ว1:03:00
ลิสต์เล่นในภายหลัง ลิสต์เล่นในภายหลัง ลิสต์ ถูกใจ ที่ถูกใจแล้วWant to know what's really happening in the world of B2B communities? Jon and Peter pull back the curtain on how they're building multi-million dollar business communities that are making traditional trade associations obsolete. They reveal their strategy for using AI to circumvent legacy software, share insider tips on community building, and discuss how to use capital to accelerate growth. Warning: This episode might make traditional SaaS companies uncomfortable. Timestamps (00:00) Welcome to Lazy Leverage (02:27) Discussing AI in Business (04:33) Challenges with traditional SaaS (09:36) Innovative Solutions for Data Management (11:26) The Future of Vertical SaaS (21:00) Building a Community and Influencer Impact (35:12) Value Proposition of Modern Trade Associations (38:37) Geographic Dispersion and Competitive Dynamics (40:37) Sponsorship and Revenue Models (46:02) Using Capital to Accelerate Strategy (53:05) Building a Media Property for Niche Communities (58:00) Final Thoughts and Tools Stay connected for more insights and strategies by following: Jon: @MatznerJon on X and at lazyleverage.beehiiv.com Peter: @pslohmann on X and at peterlohmann.com…
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Lazy Leverage
In this candid conversation, Patrick (formerly known as Franchise Wolf) opens up about his evolution from anonymous content creator to co-founder of Frandawgs. Learn why he initially hid his identity, how he grew his audience through strategic storytelling, and the unexpected lessons he learned about monetization in the B2B space. A masterclass in pivoting from pure content creation to building a real business. Follow Patrick on X or FranDawgs.com TIMESTAMPS (00:25) Introduction and Background (06:22) Launching Frandawgs: The New Vision (10:20) Content Strategy Deep Dive (19:00) The YouTube Opportunity (27:25) The Journey from HVAC Sales to Tech Startups (31:00) The Franchise Industry Reality Check (33:00) Data Challenges (36:05) Monetization Strategies for B2B Content (41:49) Perfect Day Vision (43:56) Closing Thoughts and Contact Information Stay connected for more insights and strategies by following: Jon: @MatznerJon on X and at lazyleverage.beehiiv.com Peter: @pslohmann on X and at peterlohmann.com…
Ever hired someone with 'perfect experience' only to watch them fail? Justin Brown, Director of Operations at Zen Windows, shares how they transformed their hiring process by focusing on three key attributes instead of industry experience. Learn how they turned a guy with zero window knowledge into their Installation Manager superstar in just 7 days, and why their global talent strategy is crushing traditional hiring methods. Timestamps (00:26) Introduction to Justin Brown and Zen Windows (01:39) The "Smart, Hungry, Coachable" Hiring Philosophy (06:36) Fast Hiring vs. Slow Hiring Debate (11:06) Success Stories with Global Talent (16:01) Building Elite Teams Through Training (19:31) Future of Learning and Development at Sagan (27:36) Wrap-up and Final Thoughts Stay connected for more insights and strategies by following: Jon: @MatznerJon on X and at lazyleverage.beehiiv.com Peter: @pslohmann on X and at peterlohmann.com…
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Ever wonder how the President stays on top of everything? Jon and Peter break down how to adapt presidential-style daily briefs for your business, plus share raw insights from their recent entrepreneur retreat. From brand building to managing global teams, they reveal what actually works (and what doesn't) in running a growing company. Timestamps (00:31) Welcome (02:28) Customizing The Executive Brief (12:49) The One-Number Management Philosophy (17:17) Hiring for Specific Roles (21:03) The "Death Zone" in Business (24:30) The Power of Branding in Business (29:19) Challenges and Reflections of Entrepreneurs (40:30) Chat GPT Integration Tips (46:35) Wrap Up Stay connected for more insights and strategies by following: Jon: @MatznerJon on X and at lazyleverage.beehiiv.com Peter: @pslohmann on X and at peterlohmann.com…
This is a follow-up conversation from episodes #38 and #39. Stop drowning in your inbox and start taking control of your workflow. Jon and Neel tear down the myths around GTD and show you exactly how they implement it in their multi-million dollar businesses. They reveal their personal systems for managing everything from quick tasks to complex projects, and share why the traditional approach to productivity is killing your success. Whether you're running a global team or just trying to get your shit together, this conversation will completely change how you think about organization. TIMESTAMPS (00:20) Introduction and Cultural Context (07:00) GTD Fundamentals (21:57) Next Actions: How to Use Them (28:44) Weekly Reviews: The Missing Piece of Your System (34:05) How to Process Your Inbox (51:12) Sagan's Vision for Global Team Development Stay connected for more insights and strategies by following: Jon: @MatznerJon on X and at lazyleverage.beehiiv.com Peter: @pslohmann on X and at peterlohmann.com…
Think disrupting real estate is impossible? Amanda Orson, founder of Galleon, explains how being an outsider gives her the edge to challenge a 112-year-old industry. From military school lessons to ancient philosophy, discover how unconventional thinking drives innovation. Jon and Amanda dive deep into operational efficiency, the future of AI, and why most businesses miss obvious opportunities for transformation. Plus, get book recommendations that have shaped their entrepreneurial journeys and learn why sometimes the best qualification is having no industry experience at all. Timestamps (0:00) Welcome and Introduction (02:38) Military Background and Business Philosophy (07:00) The Galleon Business Model (15:22) Market Dynamics and Disruptive Innovation (24:33) The Future of AI in Real Estate Transactions (26:57) Building Human Connection in a Digital World (33:00) Must-Read Books & Movies for Entrepreneurs (41:30) Innovating in Competitive Spaces (46:22) Creating Impact Beyond Business (48:30) Contact Information Recommendations Books Warfighting: MCDP: U. S. Marine Corps The Emperors Handbook: A New Translation of The Meditations- Marcus Aurelius The Outsiders: Eight Unconventional CEOs and Their Radically Rational Blueprint for Success: William N. Thorndike Jr. Movies Twelve O'clock high (1949) Stay connected for more insights and strategies by following: Jon: @MatznerJon on X and at lazyleverage.beehiiv.com Amanda: @AmandaOrson on X Peter: @pslohmann on X and at peterlohmann.com…
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1 The Role of Context in Remote Team Performance | Lazy Leverage #44 1:08:26
1:08:26 ลิสต์เล่นในภายหลัง ลิสต์เล่นในภายหลัง ลิสต์ ถูกใจ ที่ถูกใจแล้ว1:08:26
ลิสต์เล่นในภายหลัง ลิสต์เล่นในภายหลัง ลิสต์ ถูกใจ ที่ถูกใจแล้วEver wonder why some businesses seem to run like clockwork while others are constantly putting out fires? Jon and Peter break down the real reason - it's not what you think. From customer avatars to remote team management, they share battle-tested strategies that actually work in the real world. Plus, they reveal a game-changing approach to building context in remote teams that could revolutionize how you run your business. TIMESTAMPS (00:31) Show intro (02:03) Defining the sweet spot: Between startup and Fortune 50 (03:30) Property management challenges (07:09) Trade-offs in business structures (24:50) Breaking down context building in teams (26:41) Fragility in specialization (38:42) Customer avatars and personalized service (47:22) Building a decision-making culture (01:02:03) Tech tools and future opportunities (01:04:05) App recommendations and wrap-up Stay connected for more insights and strategies by following: Jon: @MatznerJon on X and at lazyleverage.beehiiv.com Peter: @pslohmann on X and at peterlohmann.com…
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Lazy Leverage
1 How This Youth Soccer Franchise Owner (Soccer Shots) Unlocked Global Talent | Lazy Leverage #43 48:40
Discover how a Buffalo-based youth soccer program is revolutionizing their operations with global talent. Jon breaks down the journey from local to global teams, sharing practical strategies for elevating your senior staff while maintaining quality. Learn the 'Gordon Ramsay method' of letting your best people focus on high-value work. Timestamps (0:22) Introduction to Mark and Soccer Shots background (6:33) Overview of global talent responsibilities (9:00) Discussion of global talent cost savings (11:55) Strategies for recruitment coordination (17:32) The "bang the gong" recruitment strategy (35:40) The journey of business systemization (37:23) Discussion of starting new ventures with global talent (40:32) Lessons from college athletics (45:00) Experience working with Sagan Stay connected for more insights and strategies by following: Jon: @MatznerJon on X and at lazyleverage.beehiiv.com Peter: @pslohmann on X and at peterlohmann.com…
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Lazy Leverage
"We can't find enough dentists" is the cry echoing across the industry - but Dr. Dave Ensley's group is crushing it with a revolutionary approach to talent. In this episode, discover how his DSO grew to $70M by reimagining traditional roles, leveraging global talent, and embracing automation. Dave breaks down exactly how they built successful teams in Mexico, Pakistan, and the Philippines, reveals the costly mistakes most practices make with global hiring, and shares his blueprint for creating a sustainable dental business. Plus, learn why paying more could actually be the key to solving your hiring challenges. Timestamps (0:25) Introduction and Dave's Background (01:55) Understanding DSOs and Their Structure (05:24) Labor Specialization (15:53) Journey into Global Talent (26:41) Building International Teams (43:20) Solving Recruitment Challenges (48:58) The Future of AI and Automation in Dentistry (55:39) Final Thoughts and Contact Information Stay connected for more insights and strategies by following Jon: @MatznerJon on X and at lazyleverage.beehiiv.com Peter: @pslohmann on X and at peterlohmann.com…
Think remote teams can't be as effective as in-office ones? Think again. Jon and Peter break down the counterintuitive strategies that have helped them build world-class remote teams, including the game-changing '10/80/10 framework' and why context matters more than control. Plus, they reveal the innovative ways they're using AI and rotational assignments to create unstoppable remote cultures. Whether you're managing one remote employee or fifty, this episode will transform how you think about remote leadership. Timestamps: (00:40) Show format and authenticity in podcasting (03:48) Media leverage and content creation (10:35) The 10/80/10 framework for content creation (23:50) Empowerment vs procedures (33:30) Creating context in remote teams (50:40) Innovative solutions for remote culture (55:46) App recommendations and closing thoughts Apps mentioned: Fi Replit Stay connected for more insights and strategies by following Jon: @MatznerJon on X and at lazyleverage.beehiiv.com Peter: @pslohmann on X and at peterlohmann.com…
What happens when you strip everything away except your top two priorities? Jon opens up about his year of extreme focus, sharing both the wins and uncomfortable sacrifices. Then, he and Peter geek out about the digital power tools revolutionizing business operations, including their secret weapons for automation and productivity. Whether you're struggling with work-life balance or hunting for tech solutions to scale your business, this raw and practical discussion delivers the insights you won't hear anywhere else. Timestamps (00:33) New Year kickoff (02:30) Dan Gable's influence on prioritization (04:00) The cost of extreme focus (08:50) The power of weak ties in business (16:48) Introduction to Sagan's Digital Power Tools (29:40) The problem with over-engineering solutions (33:40) Forward deployed engineers concept (38:15) Essential apps for productivity (40:34) Deep dive into Libby and digital reading (42:10) Game-changing iPhone features (47:00) Leveraging ChatGPT mobile effectively (50:13) Wrap-up and final thoughts Stay connected for more insights and strategies by following Jon: @MatznerJon on X and at lazyleverage.beehiiv.com Peter: @pslohmann on X and at peterlohmann.com…
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Lazy Leverage
1 The Surprising Truth About Why Your To-Do List Isn't Working (And How to Fix It) [Part 2] | Lazy Leverage #39 42:30
This is part 2 of a 2 part episode. Check out part 1 first! Ever wonder how top entrepreneurs manage dozens of projects without losing their minds? In this deep-dive episode, Jon Matzner reveals his secret weapon: the Getting Things Done (GTD) methodology. Watch as he transforms a chaotic email inbox into a streamlined system that actually works. Whether you're drowning in tasks or just tired of forgetting important details, this conversation will revolutionize how you think about productivity. Timestamps (0:26) Introduction (0:39) Next Actions (To-Do) vs. Projects (06:21) Creating Actionable Next Steps (08:55) Building Your Master Project List (11:10) Practical GTD Implementation (16:20) Project organization & End States (19:20) Moving from Email to GTD (22:00) Calendar Management (25:36) Weekly reviews and system maintenance (28:00) Next actions & Project demonstration (34:00) Trust in the system (36:39) System implementation and brain space (39:56) Closing thoughts on GTD implementation Stay connected for more insights and strategies by following Jon: @MatznerJon on X and at lazyleverage.beehiiv.com Peter: @pslohmann on X and at peterlohmann.com…
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Lazy Leverage
1 The Surprising Truth About Why Your To-Do List Isn't Working (And How to Fix It) [Part 1] | Lazy Leverage #38 48:49
From email overwhelm to project mastery - this episode is your roadmap to stress-free productivity. Join Jon Matzner as he breaks down the exact system he uses to manage multiple businesses while maintaining his sanity. You'll discover why your mind isn't for storing ideas, how to build a system you can trust, and the shocking truth about why your current to-do list is holding you back. This isn't just another productivity hack - it's a complete paradigm shift in how you manage your work and life. Timestamps (00:26) Introduction (03:15) GTD Philosophy (04:45) The Importance of Having a System (09:20) Capture: The First Step of GTD (11:30) Quick Capture Methods & Tools (19:44) Processing Your Inboxes (27:27) The "Do It, Defer It, Delete It, Delegate It" System (29:19) Waiting for List Explained (33:00) Managing Email & Ideas with GTD (47:36) Introduction of Part 2: Projects vs Next Actions Stay connected for more insights and strategies by following Jon: @MatznerJon on X and at lazyleverage.beehiiv.com Peter: @pslohmann on X and at peterlohmann.com…
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Lazy Leverage
1 This Ex-MLB Player's Secret to Running his Thriving Koala Insulation Franchise (Without Being Trapped By It) | Lazy Leverage #37 55:46
Meet Brandon Beachy , former Atlanta Braves pitcher turned successful business owner, who transformed his Koala Insulation franchise using global talent. Learn how he went from struggling with basic business operations to running a streamlined company by leveraging remote teams in Argentina and Colombia. Brandon shares practical insights on transitioning from professional sports to entrepreneurship, and how finding the right support system allowed him to build a business that serves his life, not the other way around. Timestamps (00:26) Introduction and Baseball Background (02:16) The Decision to Leave Professional Sports (09:34) Why Koala Insulation? Choosing the Right Franchise (12:48) First Experience with Global Talent (19:57) Key Benefits of Remote Teams (24:15) Building Systems for Growth (30:37) Franchise Consulting and Supporting Other Athletes (31:55) Marketing and Sales Strategies (41:54) Operations Management (46:27) Understanding Business Leverage (52:57) Closing Thoughts and Baseball Stories Stay connected for more insights and strategies by following Jon: @MatznerJon on X and at lazyleverage.beehiiv.com Peter: @pslohmann on X and at peterlohmann.com…
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Lazy Leverage
1 Why Your Service Business Needs Manufacturing Principles (And How to Apply Them) | Lazy Leverage #36 31:39
Sagan's Head of Operations Hugo shares how manufacturing principles can revolutionize remote work, why trust trumps experience in global teams, and how to empower (not just delegate to) your international workforce. Learn how he transitioned from traditional manufacturing to leading a 50-person global team in just 50 days. Timestamps (00:22) Introduction and Hugo's background (01:25) Hugo's passion for lean manufacturing (04:36] Operational excellence as differentiation (08:40) Quality control in service vs manufacturing (11:25) Leading team transitions and respecting history (12:58) Building trust in remote teams (15:47) Documentation and communication practices (17:49) Rapid integration of new leadership (29:04) Final thoughts on operational excellence Stay connected for more insights and strategies by following Jon: @MatznerJon on X and at lazyleverage.beehiiv.com Peter: @pslohmann on X and at peterlohmann.com…
When a key team member leaves, should you take it personally? Jon and Peter explore opposing views on employee loyalty, deadline management, and what it really means to build a sustainable business in today's environment. Timestamps (00:34) Welcome and Show Introduction (01:05) Key Team Member Departure Discussion (04:06) Small Business Backup Systems (09:14) Remote Work Possibilities (13:11) Managing Employee Departures (21:53) The Deadline Discussion (27:20) EOS and Priority Management (31:00) Calendar Management Strategies (37:34) Business Competition Philosophy (40:18) YouTube Channel Recommendations Stay connected for more insights and strategies by following @MatznerJon and @pslohmann on Twitter and subscribing to our newsletter at lazyleverage.beehiiv.com .…
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Lazy Leverage
This is the raw, unfiltered conversation about what actually works in property management. Jon and Peter share their biggest revelations about leadership, systems, and why being 'fair' to all clients might be your biggest mistake. Plus: The uncomfortable truth about why your top clients keep leaving (and what to do about it). Timestamps (00:00) Introduction and recent wins (02:00) Debunking the "you need an audience" myth (06:07) New approach to SOPs and documentation (11:40) Developing people vs. developing processes (00:19:22) Management dynamics (00:28:45) Premium service tiers discussion (32:00) Customer communication case study (40:15] Building a signature client program (45:50) AI and automation opportunities (50:52) Key takeaways for work and family balance Stay connected for more insights and strategies by following Jon: @MatznerJon on X and at lazyleverage.beehiiv.com Peter: @pslohmann on X and at peterlohmann.com …
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Lazy Leverage
Sick of trading hours for dollars in your consulting business? You're not alone. Join Jon Matzner and Dan Kirner as they rip apart the traditional consulting model and show you exactly how to build real leverage. Through real-world examples and zero-fluff strategies, they reveal how to spot golden opportunities in your market, transform your services into products, and scale without losing your mind. Whether you're just starting out or looking to break through your current ceiling, this episode is your blueprint for consulting that actually scales. Timestamps: (00:00) Welcome and Dan's Background (00:32) From Time-for-Money to Scalable Solutions (02:17) Breaking Down Real Leverage in Consulting (03:43) The Productization Blueprint (07:05) Building Systems That Scale (11:19) How to Find Your Perfect Market Fit (21:34) Solving the Sales Puzzle Without Complex Funnels (25:28) Combining Skills for Maximum Impact (33:55) Key Takeaways and Connect with Dan Stay connected for more insights and strategies by following Jon: @MatznerJon on X and at lazyleverage.beehiiv.com Dan: @DanKirner on X and at remixalot.com…
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Lazy Leverage
1 The Hidden Truth About Your Email Problem (And Why It's Not About Email) | Lazy Leverage #32 56:34
Ever wonder why your inbox feels like a never-ending game of whack-a-mole? Join Peter Lohmann and Jon Matzner as they expose why email overload is actually a symptom of deeper business issues. Through candid conversation and real-world examples, they demolish common productivity myths and reveal their battle-tested system for taking control of your communication. From the controversial truth about quick response times to the game-changing difference between tasks and projects, this episode delivers actionable insights that will transform how you work. Whether you're drowning in notifications or just tired of email running your life, this is the wake-up call you need. TIMESTAMPS (00:00) Introduction and The Email Crisis (04:00) Why Email Problems Are Really Leadership Problems (6:21) (10:00) Breaking Free from the "Quick Response" Trap (15:00) The Right Way to Use Tools Like Slack and Email (22:00) Project Management: The Missing Piece (30:00) From Chaos to Control: Building Your System (38:00) The Power of Task Capture and Weekly Reviews (45:00) Creating Action-Based Project Plans (53:00) Future of Work: Bridging Physical and Digital Stay connected for more insights and strategies by following Jon: @MatznerJon on X and at lazyleverage.beehiiv.com Peter: @pslohmann on X and at peterlohmann.com…
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Lazy Leverage
Jon Matzner and Peter Lohmann break down the art and science of 'architecting the way work gets done' - a crucial skill for any business owner looking to scale. From handling employee resistance to identifying bottlenecks, learn how to design work systems that unlock growth while keeping your best people happy. Plus: sneaky tips for spotting AI responses in hiring, and game-changing iPhone features you didn't know existed. Timestamps (00:00) Intro and casual catch-up (04:15) Understanding "architecting the way work gets done" (11:40) The Henry Ford approach to work design (15:45) Why employees resist systems (and how to handle it) (21:43) Identifying and working with business bottlenecks (26:50) The Korean spa button: A lesson in smart work design (27:58) Using accountability charts effectively (30:10) Tech tips: Gmail link copying and iPhone call recording (32:30) Clever hiring tip: Catching AI responses in job applications Stay connected for more insights and strategies by following Jon: @MatznerJon on X and at lazyleverage.beehiiv.com Peter: @pslohmann on X and at peterlohmann.com…
Ever wonder what happens when you mix Moscow State economics, Oklahoma middle school, and global talent acquisition? Meet Anna, Sagan's secret weapon in member success. In this no-BS conversation, she breaks down why some businesses crush it with global talent while others barely scratch the surface. From navigating cultural bridges to building trust-based partnerships, Anna shares the unfiltered truth about what makes global hiring work. Whether you're a startup founder or running a PE firm, this episode is packed with actionable insights that'll transform how you think about global talent integration. Timestamps (00:00) Meet Anna: From Moscow to Global Talent Success (03:05) Inside Look: Modern Russian Economic Theory (07:41) Global Relations: Russia, Israel, and International Dynamics (10:49) Cultural Intelligence: Learning English in Oklahoma (15:53) The Secret Sauce: What Makes Members Successful (19:54) Broker vs. Advisor: Why the Difference Matters (22:39) Communication is King: The Feedback Loop (23:55) Size Doesn't Matter: From Startups to Billion-Dollar PE (28:05) What's Next: Innovation in Member Success (31:28) Golden Rules for New Members Stay connected for more insights and strategies by following Jon: @MatznerJon on X and at lazyleverage.beehiiv.com Peter: @pslohmann on X and at peterlohmann.com…
Ever wonder how top performers actually work less while achieving more? In this episode, Jon Matzner and Peter Lohmann dive deep into the counterintuitive world of 'lazy leverage,' where working at 80% effort yields better results than grinding at 100%. From project management approaches using Slack to the power of seasonal thinking in business, they share battle-tested strategies for maximizing output while minimizing stress. Plus, discover why your best ideas might come while sitting in a hot tub (seriously). Whether you're a CEO looking to work smarter or a team leader seeking better systems, this episode is your blueprint for strategic laziness. Timestamps (00:00) Welcome to Lazy Leverage (01:33) Understanding Natural Work Rhythms (02:40) The 80/20 Rule of Effort and Anxiety (06:20) Strategic Rest and Recovery Periods (08:00) CEO Time: Making Space for Big Picture Thinking (15:54) Modern Project Management Challenges (26:23) Leveraging Slack for Team Organization (28:42) Task Force vs Permanent Team Structure (32:02) Building Effective Kanban Systems (34:45) The Evolution of Company Structure (37:41) GTD Principles in Project Management (41:13) Leadership Through Prioritization (50:41) Takeaways and Reading Recommendations Stay connected for more insights and strategies by following @MatznerJon and @pslohmann on Twitter and subscribing to our newsletter at lazyleverage.beehiiv.com .…
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Lazy Leverage
In this episode of Lazy Leverage, Jon and Binsi tackle the universal challenge of scaling team communication beyond the 30-person mark. They break down their revolutionary "four data types" framework - database, reference, ad-hoc, and project-based communication - while exploring how to effectively leverage tools like Slack, Airtable, and Notion. Through practical demonstrations and real-world examples, they show how to transform chaotic communication into streamlined project management, complete with insights on their preferred GTD-inspired workflow and an innovative approach to KPI-based team organization. Timestamps (00:00) Introduction and Greetings (01:28) Consolidating Information (02:45) Data Types and Tools (04:26) Project Management Discussion (06:22) Choosing the Right Tools (09:16) Implementing Slack for Project Management (16:50) Practical Slack Demonstration (22:45) Reflecting on Past Project Management (24:45) Command and Control in Projects (28:53) Organizing Teams Around KPIs (31:59) Final Thoughts and Reorganization Stay connected for more insights and strategies by following @MatznerJon on Twitter and subscribing to our newsletter at lazyleverage.beehiiv.com .…
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Lazy Leverage
In this insightful and candid episode, Jon Matzner teams up with Sofia Bravo, Sagan's Head of Recruitment, to dissect and debunk common hiring pitfalls. They explore why traditional job titles and strict budgets might be holding companies back, emphasizing the power of clear role descriptions and the right attitude over rigid experience. Expect real talk about the recruitment process, from the importance of responsive hiring practices to innovative strategies that ensure top candidates don't fall through the cracks. And stay tuned for some fun discussions about potential off-sites in Mexico!(00:00) Introduction (01:10) Sophia's Background and Role at Sagan (4:08) Common Hiring Mistakes: Job Titles (08:56) Common Hiring Mistakes: Budget Expectations (10:42) Understanding Budget Tradeoffs in Hiring (11:57) Challenges with Unrealistic Expectations (13:40) The Value of Coachable Candidates (17:07) Responsiveness in the Hiring Process (19:08) Final Thoughts and Advice Stay connected for more insights and strategies by following @MatznerJon on Twitter and subscribing to our newsletter at lazyleverage.beehiiv.com .…
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Lazy Leverage
1 The Hustler’s Handbook: Scaling, Sales, and Street-Smart Tactics with John Kelly | Lazy Leverage #26 52:38
Get ready to dive into the real-talk playbook of entrepreneurship and scaling your business with Lazy Leverage! In this episode, we kick it with Jon Matzner and John Kelly to talk about nailing customer acquisition and converting leads in the power washing game. We’ll spill the secrets on remote sales hires, building a killer team from scratch, and sidestepping the common traps in hiring. Learn to streamline your operations, sharpen your sales structures, and deliver pricing presentations like a pro. Plus, get raw wisdom from Mike Costigan on showing up on time, reading body language, and mastering the door-to-door hustle. This episode packs honest insights and practical advice to help you grind, grow, and crush it in the business world. (00:00) Introduction and Background (01:17) Challenges in Sales and Conversion (01:40) Remote Sales and Hiring Strategies (04:26) Cost Analysis and Break-Even Points (07:17) Labor Specialization and Global Talent (11:15) Developing a Scalable Business Model (20:45) Managing and Measuring Performance (25:18) Sales Techniques and Customer Engagement (29:07) Pricing Presentation Techniques (32:42) Learning from Sales Experts (35:10) Old School Sales Tricks (39:54) The Journey of Entrepreneurship (50:05) Staying in the Game Stay connected for more insights and strategies by following @MatznerJon on Twitter and subscribing to our newsletter at lazyleverage.beehiiv.com .…
Welcome back to Lazy Leverage! In this episode, Peter and Jon break down how to maximize your personal and professional life with killer strategies and AI tools. They dive into leveraging teams and systems to handle life's hiccups, boost productivity with Whisper Flow and Audio Diary, and even how limited-time offers can skyrocket your sales. Get the lowdown on engaging clients, personalized outreach, and maintaining exclusivity while expanding your community. Learn from real-life scenarios and high-value tactic, that can help you crush your goals and scale up smartly. Through our Conversation, you'll discover: (00:00) The Power of Leverage in Business (02:49) Balancing Sales and Member Focus (05:27) The Psychology of Limited Availability (10:39) Personal Outreach and Promotion Strategies (13:08) The Power of Personal Outreach (14:49) Sales Strategies and Experiments (16:22) Aligning Audience and Product (18:41) Membership Success and Future Plans (22:14) Tactical Tips and Tools (24:01) Voice Technology Innovations (26:32) Conclusion and Farewell Stay connected for more insights and strategies by following @MatznerJon on Twitter and subscribing to our newsletter at lazyleverage.beehiiv.com .…
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Lazy Leverage
1 Beyond Selling: Elevating Business Success with Insights | Lazy Leverage #24 1:24:59
1:24:59 ลิสต์เล่นในภายหลัง ลิสต์เล่นในภายหลัง ลิสต์ ถูกใจ ที่ถูกใจแล้ว1:24:59
ลิสต์เล่นในภายหลัง ลิสต์เล่นในภายหลัง ลิสต์ ถูกใจ ที่ถูกใจแล้วWant to learn about cold calling and prospecting? Johnny Costigan has been a sales trainer for 20 years, and has worked with sales teams at Google, Amazon, Dropbox, SAP, Dropbox, and many others. Example - how he describes sales: - Got a problem? - Got money? - Want to solve it? If you are at all interested in professionalizing sales and filling your funnel (like me) there is so much more within this conversation, and Johnny's experience... Through our conversation, you'll discover: 00:00 Introduction to Johnny Costigan and His Sales Philosophy 01:09 The Art of Introducing Yourself in Sales 02:52 Johnny's Approach to Sales Training and Its Origins 06:04 The Importance of Authenticity and Adaptability in Sales 19:28 Leveraging Techniques from Various Disciplines in Sales 28:15 The Chess and Checkers of Sales: Knowing When to Simplify 31:19 The Power of Owning Your Mistakes 32:36 The Importance of Refreshing Sales Training 34:04 Mastering Active Listening in Sales 38:43 The Art of Asking the Right Questions 43:13 Navigating Sales Conversations with Empathy 44:27 The Critical Role of Curiosity in Sales 48:53 Transitioning from Problem Identification to Solution Presentation 53:28 Ensuring Commitment Before Proposing Solutions 58:54 Unlocking the Secrets of Effective Prospecting 59:43 The Art of Earning Credibility in Sales 01:00:30 Mastering the Sales Meeting: Strategies and Insights 01:03:17 Navigating Sales Challenges with Humor and Strategy 01:10:21 Exploring the Dynamics of Modern Sales Organizations 01:12:20 The Philosophy of Self-Sufficiency in Sales 01:17:50 Leveraging Inbound Leads: A Strategic Approach 01:24:43 Concluding Thoughts and Future Directions Stay connected for more insights and strategies by following @MatznerJon on Twitter and subscribing to our newsletter at lazyleverage.beehiiv.com .…
Wes owns the number 1 and number 3 largest Fast Signs locations in the 750 unit network. 150 local employees. 0 global talent when I met him - now has 17+. He's become a friend, and we've hired a ton of global talent together. Smart, crazy person - @wes_kauffman -- Starting with our collaborative efforts in systemizing business processes, we explore Wes's experience in growing Fast Signs franchises across various locations. From building a team of nearly 17 global members to enhancing operational efficiency and competitiveness, we delve into the strategic utilization of global talent in project management and service delivery optimization. Sharing insights from Wes's success story in the sign manufacturing sector, we underscore the importance of balancing local and global team members for robust business growth. Through our conversation, you'll discover: 00:00 Catching Up and Reflecting on Past Collaborations 00:57 The Evolution of a FastSigns Franchise Empire 01:38 Expanding Horizons: Global Talent and Business Growth 02:47 Leveraging Global Talent for Competitive Advantage 04:50 The Transformative Power of Global Talent in Business 07:26 Embracing Global Talent: A Strategy for Success 09:53 Global Talent as a Game Changer in Business Operations 13:40 The Future of Business: Integrating Global Talent 20:05 Practical Advice for Leveraging Global Talent 21:40 Final Thoughts and Looking Ahead Stay connected for more insights and strategies by following @MatznerJon on Twitter and subscribing to our newsletter at lazyleverage.beehiiv.com .…
Peter and I talk about: 1) How he planned, structured, and implemented his mini "think week" 2) What we are both afraid of when creating more content --- In this episode of Lazy Leverage, Peter and I dive into the enriching practice of the annual solo retreat, a concept inspired by Bill Gates' Think Week. It's a time dedicated to relaxation, reflection, planning, and diving deep into books, all while stepping back from the relentless grip of technology. We explore the powerful strategy of creating a 'do not do' list, drawing inspiration from Warren Buffet to master the art of prioritization and cutting out distractions. Throughout the conversation, we grapple with finding the right equilibrium between generating meaningful content and not getting lost in the quantification of content creation metrics. We also discuss the essential support systems for embarking on such retreats, the profound impact thoughtful content creation can have on audiences, and the personal and professional revelations that emerge from adopting these practices. Through our conversation, you'll discover: 00:00 Welcome to Lazy Leverage: A Solo Retreat Recap 00:33 The Art of the Solo Retreat: Inspiration and Preparation 01:34 Unplugging and Diving into Books: The Retreat Rituals 02:04 Reflection, Relaxation, and Reading: The Core Goals 02:38 Creating Space for Thought: The Importance of Zero Expectations 03:13 Choosing the Right Reads: Fiction, Non-Fiction, and Favorites 10:18 The Dynamics of Solo Thinking vs. Group Discussion 16:07 The Do Not Do List: Focusing on What Truly Matters 20:38 Navigating Professional Boundaries: The Do Not Do List 21:24 Evaluating Affiliate Deals and Referral Partnerships 21:54 The Importance of Audience Trust and Content Integrity 23:35 Personal Productivity: Email Management Strategies 24:08 Balancing Immediate Tasks with Long-Term Goals 28:05 Reflecting on Business Changes and Future Stability 30:28 The Power of Building an Engaged Audience 32:01 Rethinking Media Strategy and Personal Fears 36:29 Exploring the Potential of Content Creation 42:35 Concluding Thoughts on Content Creation and Personal Growth Stay connected for more insights and strategies by following @MatznerJon on Twitter and subscribing to our newsletter at lazyleverage.beehiiv.com .…
Ben has like 700 people working for him across 10+ locations. He is sharp as . We talk about the evolving role of leaders, building leverage, and life as an entrepreneur. Through our conversation, you'll discover: 00:00 Meet Ben: The Multi-Unit Franchisee Juggling Big Brands 01:26 Exploring the Challenges of Scaling and Efficiency in Franchising 03:01 The Delicate Balance of Delegation, Automation, and Personal Involvement 17:12 Navigating the Complexities of Email Overload and Operational Challenges 03:34 Envisioning the Ideal Operational Model and Personal Involvement 32:29 Navigating Maintenance and Construction Challenges in Business 33:20 The Role of a Director of Construction and Handling Repairs 34:39 Strategies for Managing Inspections and Permits 35:55 Leadership and Resource Allocation: A Marine's Model 38:43 Prioritizing Tasks and Establishing Main Efforts 40:19 Effective Communication and Email Management Strategies 43:32 Implementing Email Triage and Delegation for Efficiency 47:13 Leveraging Overseas Assistance for Email Triage 51:18 Reflections on Business Management and Entrepreneurial Loneliness Stay connected for more insights and strategies by following @MatznerJon on Twitter and subscribing to our newsletter at lazyleverage.beehiiv.com .…
Mike has taught me more about REAL entrepreneurship than anyone other than my Dad. Mike and I have worked together for almost 7 years, and talk pretty much every day. He's "never had a real job since he was 18", has had multiple exits, has tried to retire twice but got bored, and is a great friend and mentor. He has created a new retargeting service, that I am customer of, and has been crushing for us. Full disclosure - If anyone signs up off my twitter, he has to send me a Lou malnati's Pizza - so I am just shilling at this point. Love Mike. -- Through our conversation, you'll discover: 00:00 Introduction to Mike Costigan: The Entrepreneurship Mentor 01:12 Learning Digital Marketing and Entrepreneurial Scrappiness 02:02 The Philosophy of Customer Acquisition and Building Relationships 04:18 Embracing the Challenges of Entrepreneurship 16:35 Survival and Success in Business: Lessons from Experience 18:07 Exploring the Power of Retargeting in Digital Marketing 21:41 Exploring the Power of Retargeting 22:03 The Mechanics of Retargeting: How It Works 23:03 The Cost-Effectiveness of Retargeting 23:40 Building a Comprehensive Retargeting Platform 24:23 Leveraging Retargeting for Different Business Models 29:01 Success Stories and the Impact of Retargeting 30:37 Technical Insights and Strategies for Effective Retargeting 35:11 The Future of Business with AI and Retargeting 40:26 Concluding Thoughts on Retargeting and Business Strategy Stay connected for more insights and strategies by following @MatznerJon on Twitter and subscribing to our newsletter at lazyleverage.beehiiv.com .…
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Lazy Leverage
In this episode, Christian and I dive into the nuanced world of military-style debriefing and its transformative application in business leadership and operations. Christian truly stands out in the digital landscape for his insights and experience. Our discussion extends beyond the mere act of debriefing, touching upon stress management, the essence of communication in critical situations, and the overarching impact of military discipline on commercial success. We dissect the debrief mindset, a crucial learning tool in the military for enhancing future actions and operational efficiency, advocating for its adoption in business practices to refine processes and avert repeat errors. Our conversation aims to bridge the gap between the rigorous debriefing standards of military operations and the often less structured approach seen in the business environment, highlighting simple yet effective techniques like meeting success ratings as a step towards more disciplined business practices. Through our conversation, you'll discover: 00:00 - Setting the stage with an introduction to the importance of debriefing in both military and business contexts. 00:00 - Sharing a compelling story of composure and coordination during a helicopter incident. 01:04 - Insights into personal stress management techniques and maintaining calm under pressure. 02:19 - Discussing the critical role of maintaining composure in high-stress situations for effective leadership. 02:59 - The essential aspects of communication and coordination, illustrated through aviation experiences. 03:06 - Reflecting on lessons learned from first mission experiences, emphasizing ownership and control. 05:15 - Exploring the concepts of delegation and intent within leadership frameworks. 06:30 - Delving into strategies for efficient email communication to protect team focus and productivity. 12:49 - The leader's role in safeguarding the team's energy and focus from unnecessary distractions. 18:52 - Analyzing the advantages of membership-based business models over traditional agency structures. 25:55 - Identifying issues within conventional agencies and the evolution towards innovative business models. 26:31 - The challenges and rewards of building a global team and scaling business operations. 36:38 - Emphasizing the significance of debriefing and institutional memory in cultivating high-performance organizations. 39:42 - Advocating for the routine implementation of debriefing practices to enhance team performance and organizational learning. 49:02 - Concluding with a reflection on the pivotal role of debriefing in achieving exceptional business performance. This episode is a deep dive into the discipline of debriefing and its critical role in driving business excellence. Join Christian and me as we unpack the lessons learned from high-stress military environments and their application to the business world, offering listeners a unique perspective on leadership, communication, and organizational efficiency. Stay connected for more insights and strategies by following @MatznerJon on Twitter and subscribing to our newsletter at lazyleverage.beehiiv.com .…
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Join Peter and me in a thought-provoking conversation where we delve into the intricacies of designing a fulfilling life, building unwavering confidence, and embarking on the entrepreneurial journey. As career entrepreneurs who cherish significant time off, we explore the concept of "micro audiences" and the impact they have on our ventures. We share insights on the essence of setting clear goals, the value of self-reflection, and the critical nature of experiencing an apprenticeship period for hands-on learning. Furthermore, we discuss the strategic approach of starting with low-commitment franchises to gain a comprehensive understanding of the business landscape, all while emphasizing the importance of aligning business endeavors with personal life goals. Through our conversation, you'll discover: 00:00 - Welcoming insights and setting the stage for our discussion on life and business design. 00:01 - The unexpected value of having haters and being opinionated. 00:25 - The significance of uniqueness and having strong opinions in building an audience. 01:18 - How disagreement fosters a more engaged and diverse following. 02:22 - Evaluating the role and influence of social media influencers. 03:13 - The necessity for original insights and the power of authenticity. 04:15 - Celebrating differences and the importance of articulating opposing viewpoints. 09:52 - Strategies for prioritizing and focusing on what truly matters in life and business. 16:11 - How business activities can shape and reflect your lifestyle choices. 17:58 - Prioritizing family goals and the impact on business decisions. 19:07 - Exploring the EOS Implementer lifestyle as a case study in life design. 20:28 - Personal anecdotes on decision-making and overcoming limiting beliefs. 21:09 - The crucial role of systems in achieving desired life and business outcomes. 24:47 - Leveraging small wins to build confidence and momentum. 27:18 - A deep dive into the entrepreneurial mindset and the journey to starting a business. 28:16 - Discussing the invaluable lessons and experiences gained through apprenticeship in business. 30:54 - Weighing the benefits and drawbacks of franchising as a business model. 33:29 - Concluding thoughts on starting and building a business with the end goal in mind. This episode is an essential listen for aspiring entrepreneurs and seasoned business owners alike, offering a blend of personal experiences, practical advice, and strategic insights for anyone looking to design a life they love, build confidence, and successfully navigate the business world. --- Stay connected for more insights and strategies by following @MatznerJon on Twitter and subscribing to our newsletter at lazyleverage.beehiiv.com . Next Episode Teaser: Don't miss "Debriefing Mindsets: Applying Military-Style Debrief & Leadership Tactics to Business," where Christian and I tackle the efficiency of communication, the minimization of stress through systems, and the transformative power of military-style debriefing in business leadership. Inspired by a conversation that reaffirms the remarkable influence of disciplined, structured approaches to business, this episode promises to be a game-changer for leaders seeking to enhance their operational and team management strategies.…
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Lazy Leverage
In this episode, we tackle the complex dynamics of global team management, addressing the pivotal question many leaders face: "Is your global team failing you, or are you failing them?" With extensive experience in hiring, we dive into identifying the top red flags for both American and global talent, aiming to discern the root causes behind a team's underperformance. From responsiveness and proactiveness to the deeper nuances of cultural fit and communication barriers, we explore how to effectively manage and nurture global talent for optimum performance. Through our conversation, you'll discover: 00:00 - An introduction to the challenges and opportunities of managing global teams. 00:19 - Insights into the nuances of communication and the significance of responsiveness and punctuality. 01:15 - Effective strategies for the screening and interviewing process to identify potential red flags early. 04:11 - The importance of understanding a candidate's thought process and their ability to integrate into your work culture. 10:57 - Observations on red flags within the first 30 days and strategies to address them. 16:37 - The art of headhunting and real-life examples that illustrate the dos and don'ts of global recruitment. 17:11 - Discussing the spectrum of responses in recruitment and the insights they provide. 25:01 - The critical role of setting clear expectations and the impact of communication on recruitment success. 29:14 - Highlighting the need to address red flags early to prevent long-term issues. 31:28 - The effectiveness of memos and structured communication in enhancing team dynamics and performance. This dialogue is essential for anyone navigating the complexities of international hiring and team management, offering practical advice and insights to foster a thriving and cohesive global team. --- Stay connected for more insights and strategies by following @MatznerJon on Twitter and subscribing to our newsletter at lazyleverage.beehiiv.com . Next Episode Teaser: Don't miss our upcoming episode, "Designing Life, Building Confidence, and Starting a Business," where Peter and I share our experiences as career entrepreneurs who value significant personal time off. We'll discuss the influence of "micro audiences" and offer guidance for those embarking on their entrepreneurial journey. Join us for an honest conversation about lifestyle design, boosting confidence, and the fundamentals of launching a successful business.…
Join me in a compelling dialogue with Peter Lohmann (@pslohmann) as we explore the intricacies and hurdles involved in crafting and sustaining robust business partnerships. Our discussion is rooted in the belief that the foundation of a successful partnership lies in clear communication, mutual respect, and shared goals. We delve into the necessity of formalizing agreements to address potential challenges proactively, the dynamics of unequal partnerships, and the evolution of partnership roles over time to preserve clarity and trust. Through our conversation, you'll discover: 00:00 - Kicking off with an overview of why partnerships are crucial to business success and the initial steps to establishing a solid foundation. 01:08 - Delving into the dynamics that define and differentiate successful business partnerships from the rest. 02:27 - Exploring the nuances between global collaborations and traditional business partnerships. 03:17 - The critical role of clearly defining the business objectives and expectations within a partnership. 06:16 - Discuss how trust serves as the cornerstone of any partnership and strategies to build and maintain this trust over time. 07:26 - Sharing valuable lessons learned from past partnerships, including the highs and lows that have informed our current understanding. 20:21 - Emphasizing the value of experience and the long-term benefits of prioritizing learning and growth over immediate financial gains in partnerships. 22:30 - Concluding with insights on the dedication and effort required to elevate a partnership to new heights of success. This episode is a must-listen for anyone looking to navigate the complexities of business partnerships with wisdom and foresight. Whether you're forming a new partnership or looking to strengthen an existing one, Peter and I offer practical advice and reflections based on our extensive experiences. --- Next Episode Teaser: Tune in for "Decoding Talent Management: Recognizing Red Flags in Global Teams," where we tackle the pressing question: "Is your global team failing you, or are you failing them?" With extensive experience in hiring hundreds of individuals, we'll discuss the top red flags for both American and global talent, providing insights into how to foster a thriving environment for your international team. Stay tuned for more insightful discussions by following @MatznerJon on Twitter and subscribing to our newsletter at lazyleverage.beehiiv.com .…
In this episode, I connect with Peter Lohmann (@pslohmann), a significant figure in the SMB space known for his deep insights and influential presence. Our discussions on small and medium business (SMB) issues have always been enriching, prompting us to record our latest conversation for a broader audience. We dive into the concept of building business leverage, discussing everything from the nuances of high-leverage work to the practicalities of hiring and employee management across various business sizes. Through our conversation, you'll discover: 00:00 - Reconnecting and setting the scene for our discussion on leveraging business dynamics. 00:26 - Delving into the impact and creation of content as a leverage tool in business. 01:18 - Reflecting on the excitement of live events and the challenges of shifting focus in business strategies. 03:03 - Examining the allure of high-leverage work and its implications for business transitions. 04:45 - Jon's transition to embracing 'lazy leverage' and the reasoning behind strategic business laziness. 06:50 - Discussing the misconceptions of fame and success in the business world. 09:10 - Addressing the struggle with high-priced fixed costs and the quest for sustainable business models. 17:01 - Debating the dilemma of hiring in-house marketing versus outsourcing for flexibility and efficiency. 21:37 - The critical role of equity and ownership in fostering business commitment and accountability. 22:20 - Highlighting the power of accountability in leadership and its impact on business culture. 23:20 - Exploring local accountability and its influence on organizational culture and success. 23:47 - The importance of normative accountability in achieving business objectives. 25:03 - How revenue models profoundly affect business operations and strategic decisions. 25:48 - Navigating the challenge of hiring the right talent for optimal business growth. 26:31 - Emphasizing the importance of focus for achieving business success. 27:33 - The indispensable role of CEOs in spearheading business growth and direction. 28:07 - The effectiveness of single-minded focus in driving business achievements. 28:48 - Managing the complexities of juggling multiple business interests and ventures. 37:45 - The unique role of satire in public debate and its unexpected relevance to business discussions. 39:52 - Wrapping up with insights on understanding the business scale and leveraging it for success. Peter and I tackle these topics with candidness and depth, offering listeners a comprehensive look into leveraging business practices for success and growth. Whether you're a seasoned business owner or navigating the early stages of entrepreneurship, this conversation is packed with valuable lessons and strategies. --- Stay tuned for our next episode, "Building Strong and Successful Business Partnerships," where Peter Lohmann and I delve into the complexities of establishing and nurturing effective business partnerships, sharing our experiences and insights on overcoming challenges and maximizing partnership potential. Keep up with the latest insights by following @MatznerJon on Twitter and subscribing to our newsletter at lazyleverage.beehiiv.com .…
Join me in a fascinating conversation with Michael Greenberg (@gentoftech), a brilliant mind and frequent collaborator who often experiences the spontaneous "Jon treatment" — impromptu Zoom calls to dissect various business concepts. This time, we hit the record button on one of our dynamic discussions, covering the expansive terrain of digital operations and automation. We delve into how the digital operations toolkit, encompassing AI, automation, and the strategic use of global talent, is revolutionizing business practices from the core. Through our conversation, you'll discover: 00:00 - Kicking off with an introduction of my guest, Michael Greenberg, and the unique backstory of our collaboration. 00:25 - How our friendship and professional partnership began and evolved over time. 00:51 - Diving into the essence and future of digital operations within modern business ecosystems. 01:23 - Discussing the transformative impact of automation and AI on enhancing workforce capabilities and business models. 02:20 - A critical look at how business models are being reshaped by digital advancements. 02:59 - Drawing parallels between the internet revolution and the current wave of digital operation tools. 05:37 - Unpacking the components of the digital operations toolkit and its role in business innovation. 05:50 - The critical role of effective documentation in streamlining digital operations. 06:27 - Addressing the challenges and considerations in automating operational tasks. 08:17 - Operationalizing AI for business efficiency and competitive advantage. 09:51 - Exploring the capabilities and potential of AI tools in business settings. 11:38 - Analyzing the emerging business model of integrating human expertise with technological solutions. 14:36 - Projections on the future role of AI across business sectors. 16:39 - The burgeoning potential of AI in content creation and its implications for businesses. 21:48 - Investigating innovative business models enabled by AI advancements. 23:45 - Discussing pricing strategies and business models in the context of digital operations. 24:42 - Evaluating different charging models for digital services and products. 25:02 - The effectiveness and appeal of productized services in a digital-first marketplace. 26:37 - The inherent challenges within the traditional agency business model and potential solutions. 28:21 - The concept of embedded staffing as a response to evolving business needs. 31:47 - Debating the future of labor in the context of high skill versus global talent. 33:23 - The overarching impact of AI and automation on labor markets and employment strategies. 35:46 - The significance of contract structures in the freelance and remote work landscape. 37:20 - Concluding with reflections on the need for inspiration and innovation in navigating digital operations. This episode is a must-listen for anyone intrigued by the intersection of technology, business strategy, and the future of work. Michael and I unpack complex topics with ease, providing actionable insights and thought-provoking perspectives on navigating the digital revolution. --- Stay tuned for our next episode, "Building Business Leverage," where Peter Lohmann (@pslohmann) and I dive deep into discussions on SMB issues, sharing insights from our latest conversation. Keep up with the latest insights by following @MatznerJon on Twitter and subscribing to our newsletter at lazyleverage.beehiiv.com .…
In this episode, I sit down with Shawn Gorham (@shawngorham) to navigate the complexities of using Upwork for the first time, specifically aimed at enriching a probate attorney contact list. Shawn sought advice on leveraging Upwork to access a global talent pool for compiling and enhancing a significant dataset. Our conversation unveils the strategic use of Upwork to connect with skilled freelancers from South Asia, utilizing tools like LinkedIn Navigator and Apollo for lead enrichment. We delve into the nuances of crafting effective job postings, the importance of setting crystal-clear expectations, and the strategy of initially hiring two workers to find the best fit. Our discussion not only highlights the specifics of lead enrichment but also explores the broader implications of engaging with global talent for business needs. Through our conversation, you'll discover: 00:00 - Kicking off with our journey into lead enrichment using Upwork. 00:08 - The initial quest to compile a comprehensive probate attorney contact list. 00:51 - Considering outsourcing for data compilation to enhance efficiency and accuracy. 01:16 - Unpacking the advantages of Upwork for lead enrichment and the critical role of clear instruction. 02:30 - The essential practice of providing detailed job postings to attract the right talent. 03:33 - Strategies for effective hiring on Upwork, ensuring the selection of capable freelancers. 04:42 - Tips on identifying and securing the most suitable candidates for lead enrichment tasks. 05:42 - Discussing the impact of AI tools in refining job postings for better outreach. 06:39 - The untapped potential of leveraging global talent to drive business initiatives. 08:07 - Investigating additional resources and databases for gathering potential leads. 09:56 - Wrapping up with key takeaways and actionable next steps for utilizing Upwork in lead enrichment efforts. This episode is a treasure trove of insights for anyone looking to understand the power of Upwork in accessing global talent for specific business tasks like lead enrichment. Shawn and I share our experiences and advice on navigating the platform to maximize results for your business projects. -- Stay tuned for our next episode, "Digital Operations," where I engage in a spontaneous and insightful conversation with Michael Greenberg (@gentoftech), discussing the random yet relevant aspects of business that could have a broader appeal to my audience. Our unscripted dialogues are always full of surprises and valuable takeaways. Keep up with the latest insights by following @MatznerJon on Twitter and subscribing to our newsletter at lazyleverage.beehiiv.com .…
In the second installment of our "Staying Organized" series, I continue the conversation with my colleague Binsi (@BinsiDevadasan) on the complex topic of managing the chaos of digital communication. After capturing everything down, the next big question we tackle is: what do we do with all that information? This episode dives into our strategies (and yes, our disagreements!) for processing and organizing the influx of emails, Slack messages, texts, calls, and DMs to maintain efficiency within a global team. Through our conversation, you'll discover: 00:00 - Diving back into the quest for global team organization, setting the stage for deeper insights. 00:33 - Discussing the critical importance of capturing every piece of information efficiently. 01:08 - Addressing the challenges of unmonitored inboxes and the necessity of regular review. 01:46 - Exploring the nuanced art of inbox processing and organizational strategies that work. 02:44 - Sharing personal shifts from reactive to proactive work and the impact on productivity. 04:33 - Delving into the three distinct types of work and how understanding them can transform your approach to tasks. 05:41 - Offering practical advice on defining work to improve focus and outcomes. 10:48 - Unpacking the power of delegation and strategies for task management. 15:28 - Emphasizing the importance of purging unnecessary items to maintain a clutter-free inbox. 16:04 - Introducing the 'Someday Maybe' list as a repository for deferred tasks and its strategic use. 17:53 - Highlighting the significance of task categorization for better organization. 18:27 - Discussing the concept and utility of a 'Sunday Maybe' list for future planning. 19:14 - Debating the optimal duration tasks should remain on your 'Someday Maybe' list. 20:37 - Evaluating the role of calendars in effective task management and planning. 22:43 - Engaging in a lively debate on the merits of time blocking versus using a next action list. 26:35 - Stressing the importance of maintaining a meticulous reference file for information retrieval. 28:50 - Warning against the pitfalls of working directly from your inbox and the inefficiencies it creates. 30:02 - The essential process of building trust in your task management system for peace of mind. 32:12 - Wrapping up with final reflections on task management and recommendations for further resources. This episode is packed with actionable insights for anyone looking to elevate their organizational game and manage the digital deluge more effectively. Join Binsi and me as we share our experiences, disagreements, and solutions for staying organized in a fast-paced, global work environment. Stay tuned for our next episode, "Upwork for Lead Enrichment: A Beginners Guide," where we dive into @shawngorham's journey of navigating Upwork for the first time for lead enrichment, sharing the advice and insights we've gathered along the way. Keep up with the latest insights by following @MatznerJon on Twitter and subscribing to our newsletter at lazyleverage.beehiiv.com .…
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