[Top Agency Series] Building Your B2B SaaS Success Story With Chantelle Little of Tiller Digital

INspired INsider Podcast

Chantelle Little is the Founder and CEO of Tiller Digital, a design and development agency helping B2B SaaS founders and marketers scale with conversion-focused web, brand, and product design. Under her leadership, Tiller has grown into a multi-million-dollar agency focusing on B2B software brands across Canada and the US. Chantelle's dedication to her vision and her team has made her recognized as an Ernst & Young Entrepreneur of the Year finalist. At Tiller, she emphasizes a no-ego culture and the power of intergenerational cooperation, fostering innovation and mentorship among her diverse team.

In this episode…

Starting a business can be a treacherous path filled with financial constraints, relentless competition, and the daunting task of building a reliable team. Can a young entrepreneur navigate these waters and emerge victorious in the high-stakes world of B2B software agencies?

Thriving entrepreneur Chantelle Little delves into the intricacies of sparking agency growth, the benefits of focusing on a niche market, and the significance of intergenerational collaboration within her team. She shares how she transformed her passion for storytelling and web design into a thriving agency that serves B2B SaaS brands. She recalls early challenges, including financial struggles and the constraints of her limiting beliefs, and discusses the revolutionary mindset shift that resulted in dreaming bigger and achieving more. Chantelle also offers insights into strategic hires and the importance of a growth mindset in the hiring process.

In this episode of Inspired Insider Podcast, Dr. Jeremy Weisz interviews Chantelle Little, Founder and CEO of Tiller Digital, about building and growing a B2B SaaS-focused digital agency. Chantelle discusses how Tiller Digital started and evolved into a B2B SaaS-focused agency, the transformational impact of finding the right niche for your business, how dreaming bigger and recognizing limiting beliefs can propel personal and business growth, and tips for building a leadership team and culture.