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#24: Neal Schaffer - Understanding Marketing in the New Age of Digital Influence
Manage episode 311487707 series 3130508
เนื้อหาจัดทำโดย Mikhail Kuznetsov เนื้อหาพอดแคสต์ทั้งหมด รวมถึงตอน กราฟิก และคำอธิบายพอดแคสต์ได้รับการอัปโหลดและจัดหาให้โดยตรงจาก Mikhail Kuznetsov หรือพันธมิตรแพลตฟอร์มพอดแคสต์ของพวกเขา หากคุณเชื่อว่ามีบุคคลอื่นใช้งานที่มีลิขสิทธิ์ของคุณโดยไม่ได้รับอนุญาต คุณสามารถปฏิบัติตามขั้นตอนที่แสดงไว้ที่นี่ https://th.player.fm/legal
Welcome to the Hustle System Podcast!
-Where Art Meets Commerce-
Today, it is my absolute pleasure to interview Neal Schaffer (@NealSchaffer).
Neal helps businesses through their digital transformation of sales and marketing through consulting, training, and helping enterprises large and small develop and execute on social media marketing strategy, influencer marketing, and social selling initiatives.
He is also teaching digital media to executives at Rutgers Business School, the Irish Management Institute (Ireland), and the University of Jyvaskyla (Finland).
He is the author of 4 books, with his recently released book called "The Age of Influence" which strives to help marketers in any industry, small business owners, and entrepreneurs both demystify and generate business value from a fresh look at redefining influencer marketing and digital influence.
Available in all formats.
Get your copy here: https://www.amazon.com/Age-Influence-Power-Influencers-Elevate-ebook/dp/B07TH7X92R/
One of the main points Neal and I discuss in this podcast is the idea of trust and how essential it is for the modern marketer, in order to establish powerful professional relationships in the world of digital influencers, that can, in turn, skyrocket your business to the next level. Working with trusted influencers is the lever that can break open opportunity, as it still is an untapped source of getting the right attention onto your content, product or service.
This podcast is full of precious gems of information and ideas regarding networking and taking the right actionable steps, that I am sure will incentivize you to implement new startegies that will take your business to the next level.
So, sit back, put on your headphones, and enjoy this new episode with my dear friend Neal Schaffer .
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▼ NEAL SCHAFFER ▼
Website: https://nealschaffer.com/
Instagram: https://www.instagram.com/nealschaffer/
Twitter: https://twitter.com/NealSchaffer
https://www.linkedin.com/in/nealschaffer
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▼ MIKHAIL KUZNETSOV ▼
Get Mentored by Me for 12 FULL WEEKS!
▼ HUSTLE SYSTEM ▼
29 ตอน
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