S2 Ep2: About page

Help! My Website Sucks

Arriving on a new website can be quite daunting. Will it sell what I'm looking for? Where do I go to find that information? How does the menu work? All completely normal questions. So where do you usually look for help. The About page. Finding out who is behind the business name and understanding a bit more about what they are trying to achieve can really help.
This episode explores what information you may like to include in your About page and walks you through some key sections to help you structure it more effectively. I also offer my honest opinion about whether you should include a photo of yourself or not. Hint: go to my website and see what I did!