How to make the journey from BDR to VP of Sales | The GrowthPulse Podcast Ep3 with guest Dan Lodge

GrowthPulse - The B2B Sales Podcast

In this episode of the GrowthPulse Podcast longtime colleagues, collaborators, sales leaders & SAAS software experts Dan Bartels & Simon Peterson come together to bring to you some of the world's leading sales people, sales leaders, experts in Sales technology & thought leaders in the best sales methodologies & techniques. Our goal is to share with you some of the lessons and coaching we have experienced during our careers to help you excel in your sales career.
In this episode, we interview Dan Lodge. Dan is a veteran of Salesforce, Alterian, Dropbox, BlueDot and Cascade. Dan talks about his journey from BDR to VP of Sales.
SUMMARY
0.00 Welcome to the Growth Pulse podcast.
7:51 How LinkedIn is becoming less and less valuable as a direct channel for sales.
12:14 What is the role of the BDR in sales?
17:42 The importance of learning from your failures.
24:07 Dan shares two stories about the culture of the Australian business.
27:58 How do you make people feel wanted and enjoy their time?
33:39 How do you know when to stop investing in a person?
37:15 Sales is unique in that it has a built-in barometer measure scoreboard.
41:56 Everyone must speak the same language across the whole organisation.
48:58 Get involved in your customer’s business.
54:00 Creating an environment in the exec team where it’s well thought out and structured.
59:43 How AI is an awesome aggregator of knowledge, but you have to ask the right question.

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1. How to make the journey from BDR to VP of Sales | The GrowthPulse Podcast Ep3 with guest Dan Lodge (00:00:00)

2. How LinkedIn is becoming less and less valuable as a direct channel for sales. (00:07:40)

3. What is the role of the BDR in sales? (00:12:00)

4. The importance of learning from your failures. (00:17:20)

5. Dan shares two stories about the culture of the Australian business. (00:23:40)

6. How do you make people feel wanted and enjoy their time? (00:27:30)

7. How do you know when to stop investing in a person? (00:33:20)

8. Sales is unique in that it has a built-in barometer measure scoreboard. (00:36:50)

9. Everyone must speak the same language across the whole organisation. (00:41:30)

10. Get involved in your customer’s business. (00:48:45)

11. Creating an environment in the exec team where it’s well thought out and structured. (00:53:40)

12. How AI is an awesome aggregator of knowledge, but you have to ask the right question. (00:59:30)