Gaming Your Way to Better Business: How Roleplay Helps Build Better Businesses - Nick Drage - Ep. 95

Giraffes Don't Eat Steak - for curious marketers who zig when others zag!

Gaming Your Way to Better Business: How Roleplay Helps Build Better Businesses - Nick Drage - Ep. 95
In this fascinating episode, hosts Erica and Alex are joined by Nick Drage, a cybersecurity expert with a diverse portfolio career. They explore how a viral LinkedIn post experiment revealed insights about online engagement versus real connections, and Nick shares his approach to creating meaningful conversations through cybersecurity games.
This episode delivers practical insights on change management, the importance of human factors in business processes, and how role-playing can transform organisational understanding. Whether you're interested in marketing strategy, business psychology, or innovative approaches to learning, this conversation offers valuable perspectives on creating more effective and human-centred work environments.
Chapters
00:00 - Introduction and LinkedIn Post Story
03:10 - Nick's Cybersecurity LinkedIn Games
11:04 - Bodyguard to Marketing: Same Skills
16:01 - Training Through Scenario Games
22:03 - Authenticity in Marketing
28:39 - The Airport Security Failure
35:00 - Change Management and Human Factors
41:11 - Experiencing Crisis Through Games
45:06 - The Screaming Room Success Story
48:02 - Closing Thoughts on Being Yourself

Connect with the hosts:
Erica: https://www.linkedin.com/in/erica-mackay/
Alex: https://www.linkedin.com/in/alex-bilney/
Get in touch with us at The Marketing Detective Agency - www.themarketingdetectiveagency.com
#MarketingStrategy #BusinessMarketing #TargetAudience #MarketingTips #OfficePolititcs #MarketingPodcast