25: How to budget for your Meta Ads?

Facebook Ads Quick Tips

Thanks for Listening! Send me your questions-maybe I'll do a special episode for you!

Schedule a call with me to discuss your business goals with ads!

Be in the know

Summary
In this episode, Stacy Covitz discusses the complexities of ad costs, emphasizing that there is no flat rate for Facebook ads. She explains the bidding process, factors influencing ad costs, and how to budget effectively for advertising. Stacy also shares strategies for optimizing ad spending and the importance of building a warm audience over time.
Takeaways

• Ad costs vary based on multiple factors.
• Facebook ads operate on a bidding system.
• Starting with a small budget can be effective.
• Quality ads receive better performance and lower costs.
• Understanding your goals is crucial for budgeting.
• Consultation can help clarify ad spending strategies.
• Building a warm audience can reduce ad costs over time.
• Different strategies may be needed for different budgets.
• Ad performance improves with a seasoned audience.
• Regularly reviewing ad performance is essential.

Chapters

00:00 Understanding Ad Costs
02:24 Bidding for Attention
04:36 Strategizing Your Ad Budget
Grab my free resource to set up your Facebook ad account!

Grab My Free Checklist to Audit your Ad Campaign

Get The Scoop

Subscribe to my weekly newsletter for all the news about ads, online business, and some fun surprises added to the mix!