Episode 04- How To Ace CRO for SaaS & Scaling your Growth Team

EngageCast | Riveting Growth Stories powered by WebEngage

Lars Lofgren is the CEO of QuickSprout and ex-Director of Growth and Head of Marketing, KISSmetrics. He has considerable experience in growing businesses, building high performing teams and creating actionable CRO tactics for sustainable growth.

We speak to Lars about his experience as a marketing professional and discuss important aspects of SaaS growth marketing and CRO, which include:

1. Key learnings gleaned from working with industry leaders like Neil Patel
2. Things to avoid while building a SaaS business
3. Brilliant Strategies for forming high-performance growth teams
4. Unique CRO tactics and growth hacks to uplift web and mobile conversions
5. Impressive ways of maintaining your growth curve
6. Actionable ideas for designing the future roadmap for success

This episode is a ‘must-listen’ for all the marketing aspirants, the passionates and the experts looking forward to boosting the business growth.

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