VNG (VN) | Kill the Messenger | 4

Empires - An Asian Business Podcast

VNG, often referred to as the "⁠⁠⁠Tencent of Vietnam⁠⁠⁠," is one of Southeast Asia's pioneering unicorns.

Mirroring Tencent, a significant 70% of VNG's revenue comes from gaming. Among its array of products, VNG boasts Zing, Zalo, and Zalopay, which parallel QQ - a social app, WeChat - a messenger, and WePay - a mobile wallet respectively.

VNG's remarkable success in Vietnam is nothing but extraordinary, especially since it'll stand its ground against global powerhouses like Facebook, carving a distinctly local path forward for the land of the ascending dragon. In Ep 1. Dive into Kingsoft's gamble on the young upstart Vinagames, the precursor to VNG. In Ep 2. Trace the evolution of Vinagames into VNG, through the ZING division whose internet products will touch over a 100 million lives. In Ep 3. Witness what happens when Facebook comes to town, and VNG's struggle in the battle for social media. In Ep 4. Delve deeper as their business skirmishes becomes a full-blown war over messaging platforms, reshaping the roles of VNG and Facebook in Vietnam In Ep 5. Hear from industry insiders as they shed light on VNG's significance in the region.

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