Episode 102-Multichannel Marketing- À Chacun Son Goût

Counsel to Counsel - Career Advice for Lawyers

In this episode, I'm coming off of a string of marketing successes. Therefore, instead of interviewing someone else, I've decided to share my experiences.

The Reader's Digest version is that most lawyers who achieve marketing success do so through a variety of channels. The important thing is to choose the channels where you'll find your clients and referral sources.

But it is equally important to choose activities that you like.

In the end, you won't be able to predict which ones will work and which ones won't. And that is to be expected.

Related Episodes

• Episode 100-Word of Mouth Marketing with Michael Katz
• Episode 79-Digital Marketing for Your Law Firm: Getting the Right Mix
• Episode 74-Turning Business Conversations into Business
• Episode 63-LinkedIn in 30 Minutes (with Kristyn Brophy)
• Episode 44-Getting the Most from Networking Meetings and Troikas