Ep 62 - The Psychology Of Social Media Content

Content Marketing Podcast

The psychology of content! This episode discusses the mindset of your target customers when they consume different content formats and why they use select social media platforms. Understanding this psychology helps formulate a content strategy to achieve your business goals.
In this episode of the Content Marketing Podcast:
- A practical example of how the episode opening attracts and repels listeners.
- The difference between podcast content, YouTube videos, social feeds and which formats to consider.
- When to go all in on AI and synthetic content versus when humanised content is a better approach.
- The magic of authenticity and attracting a tribe of aligned clients to a business.
- How content can lift all other marketing performance by building trust.
AND much more.
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