#130 – Building Bahrain's biggest non-food marketplace – Sadeq Abdulrasool, Homiez

Commerce Talks with Alexander Graf

In this episode of Commerce Talks recorded at Seamless KSA, Alex is joined by his co-host Lina Gallagher, and the duo welcome to the podcast Sadeq Abdulrasool, the Chief Digital Officer at Homiez, Bahrain’s largest non-food marketplace. Homiez buys and sells products in 30 different categories, focusing on electronics, household appliances, cosmetics, perfumes, and fashion. The company has seen rapid growth since its formation five years ago. Sadeq outlines how it has scaled so quickly and shares his deep insight into changing consumer shopping habits in the region.