67. Marketing Leadership Lessons with Sarah Cutbush, Chief Marketing and Communications Officer at the University of South Australia

CMO Leadership | How top Chief Marketing Officers (CMOs) build high-performing marketing teams with Ty Hayes

In this episode, Sarah Cutbush reveals the leadership lessons that have helped her succeed as Chief Marketing and Communications Officer at the University of South Australia (UniSA)

Sarah leads a marketing and communications team of 80 people and we are delighted to have her back on the podcast to share her leadership experience and insights.

Sarah shares a personal overview of her leadership journey so far, which includes reflections on her life’s challenges as well as pivotal moments in her career.

The discussion also explores the importance of being authentic, handling bad behaviour in the workplace and cultivating a positive workplace as well as advice for aspiring CMOs.

This is the first episode of a new CMO Leadership Lessons segment of the Podcast where CMOs share their mistakes, best advice they’ve received, their leadership principles and advice for aspiring CMOs in under 20 minutes. Look out for more of these episodes to come.

And be sure to check out Episode 66 where Sarah shares the Agile Marketing journey at UniSA and the remarkable results they’ve achieved.

We hope you enjoy listening.

References

• University of South Australia

• Episode 66 of CMO Leadership Podcast. Agile Marketing in action: Uni SA’s marketing transformation

• Episode 48 of the CMO Leadership Podcast. What every marketing leader should know about finance

• Design: Building on Country by Alison Page and Paul Memmott

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This podcast was produced by Ty Hayes and edited by Clare Ryan.