072 What leading your church through a rebrand looks like with special guest Joshua Riggs

Church Brand Guide Podcast | Logo, Website, Video, and Design

Clarity allows brands to thrive in our culture, and it's why I believe every church should build its brand. While we want to welcome everyone to church, good branding identifies who we are good at reaching and focuses on reaching out to that target audience. Branding is about knowing who you are as a church and positioning yourself to your target audience based on your identity. Joshua Riggs joins us in this episode to describe his experience in leading the church leadership in rebranding.