Episode 128 - Emily Brogan - Customer First Thinking

CELab: The Customer Education Lab

In this conversation we are joined by Emily Brogan, the Customer Education Manager at Dovetail. Emily's experience (and ours!) expresses and dives into the importance of putting the customer first, and the role of Dovetail in providing customer insights. Emily shares her experience in building the Dovetail Academy and the challenges of scaling customer success and education - particularly focusing on collaboration and listening to customers as the company grows. The need for simplicity, customer-centricity, and continuous learning is key in this journey. Join us for another great conversation with these takeaways:

Takeaways

• Put the customer first and prioritize their needs in customer education.
• Build a customer education program that scales and allows customers to self-serve.
• Collaborate with different teams in the organization to align on the customer journey.
• Listen to customers and use their feedback to improve and refine the education program.