The Power of Cold Outreach in Business Acquisitions with Jesse Jackson

Business Lunch

Welcome to a new episode of Business Lunch! In this episode, Roland Frasier sits down with Jesse Jackson, one of his business partners and a successful entrepreneur who has scaled her automotive business to an eight-figure company in just a few years. Jesse shares her journey, the challenges she faced, and the strategies that helped her succeed, including the power of cold outreach and the importance of finding the right business partner. Whether you're interested in acquisitions, the automotive industry, or simply looking for inspiration, this episode is packed with valuable insights.

Highlights:

"You can’t help but have a deal arrive in your lap if you commit to cold outreach."

"I’m a mom of seven, and if I can grow an eight-figure business, so can you."

"Every business problem can be solved with a solid process."

"You’re not taking something from someone; you’re giving them a gift by buying their business."

Timestamps:

00:35 - Introduction to Jesse Jackson

01:56 - Building an Eight-Figure Business

03:12 - Shifting from Software to Automotive

09:29 - Choosing the Right Business to Buy

16:33 - Raising Capital and Investor Relations

18:43 - Overcoming Challenges in Acquisitions

24:06 - Hustling After Acquisitions

26:55 - Implementing Systems and SOPs

29:49 - Franchising vs. Company-Owned Expansion

35:46 - Final Advice and Encouragement

CONNECT

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