KISC My Health Radio Show with Captain Cran Man Stephen Lukawski and Shelton Group Founder Suzanne Shelton and cohost Peter Mingils
Manage episode 514246940 series 3648688
Suzanne Shelton, Founder of Shelton Group, is our guest on KISC My Health Radio show with Peter Mingils and the King of Cranberries Stephen Lukawski.
This week on KISC My Health radio, Captain Cran Man Stephen Lukawski and Peter Mingils have the privilege of interviewing Suzanne Shelton. Here's more about Suzanne Shelton and her company Shelton Group. We are also joined by Whole Foods Magazine Heather Weiner while visiting Stephen Lukawski at Fruit D'Or's Annual Cranberry bog harvest.
Here's more about Suzanne Shelton:
Suzanne Shelton
Managing Partner, Strategic Communications
The Shelton Group
For over three decades Suzanne Shelton has consistently championed the natural products industry and advocated for best practices. In 1990 she founded The Shelton Group, the oldest PR & marketing firm working exclusively in the dietary supplements and natural products industry. With deep expertise in this specialized sector, her approach goes far beyond traditional PR & marketing tactics, incorporating regulatory concerns, market sensibilities, best practices, and industry issues. Clients are foremost international and domestic dietary supplement suppliers and brands that keep Suzanne on retainer for literally decades, including market-leading ingredient supplier Sabinsa, the venerated NOW brand, the practitioner-quality herbal products company Herbalist & Alchemist, and the mushroom supplier Nammex, among others. What all those clients have in common is they are segment leaders demonstrating and advocating best practices, and Suzanne's strategic participation is a common thread.
Suzanne serves on the Move Nutrition Network Advisory Board. Previous Board of Directors experience includes Citizens For Health, and the Natural Products Foundation. She is currently AHPA Communications Committee Chair, and handles trade PR for Women in Nutraceuticals (WIN), the non-profit group advocating for gender parity. Awards include a Lifetime Achievement award from UNPA in 2025, the NutraIngredients-USA NutraChampion in 2020, AHPA Hero award in 2017, 2004 NBJ award for Efforts on behalf on the Industry, and the 2006 NNFA (now NPA) Crusader award. Suzanne came to the natural product industry after her first career in the music business. She still does vinyl DJ sets in Chicago, her specialty being vintage punk rock and 80's new wave music.
Learn more about Suzanne Shelton and her company:
https://www.SheltonGroupPR.com
You can always tune in to the other KISC My Health Radio shows on https://kiscmyhealth.com and as usual a Special Thanks for Step Change Innovations for sponsoring the KISC My Health Radio Shows https://stepchangego.com
Our newest corporate sponsor is Caldic North America https://caldic.com
The post KISC My Health Radio Show with Captain Cran Man Stephen Lukawski and Shelton Group Founder Suzanne Shelton and cohost Peter Mingils appeared first on Building Fortunes Radio Network.
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