BB176: Construction Business Marketing w/ Luke Eggebraaten of Phaser Marketing

Blacktop Banter

Luke Eggebraaten, founder and managing partner at Phaser Marketing, discusses the importance of marketing for construction companies and how Phaser Marketing provides solutions tailored to the industry. Luke shares his journey from being a marketing director to starting his own company and focusing on the construction niche. He emphasizes the impact of marketing on construction businesses and provides actionable tips for improving marketing efforts. Luke also offers life advice, highlighting the importance of controlling one's attitude. The conversation covers topics such as gratitude, marketing, and community involvement.

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The Blacktop Banter podcast discusses Asphalt Sealcoating, Hot-Rubberized Crack Sealing, Patching, Base Information, Recycled Asphalt Millings, Hot-Mix Asphalt, Line Striping, and Paving for residential and commercial customers. We also discuss how to stay motivated as an entrepreneur and how to deal with the challenges of owning your own asphalt maintenance business.

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