#25 Creating Big Change through Small Acts with Brad Aronson

Be the Sun, Not the Salt

Join us for an inspiring discussion with Brad Aronson, author of 'Humankind: Changing the World One Small Act at a Time.' Brad shares his journey of discovering the profound impact of small gestures of kindness, especially during difficult times. He emphasizes the importance of being seen (and what that really means) and the power of simple actions to make a huge difference in the lives of others, and for ourselves, in return. Brad also talks to us about his impressive background in digital marketing and entrepreneurship, his teaching experiences, and his dedication to mentoring and nonprofit work. The episode highlights heartwarming stories from his book about others who’ve changed thousands of lives through seemingly small acts, and provides actionable tips on how listeners can incorporate kindness into their daily lives. It might surprise you how easy it is!

Links & References

Brad Aronson’s Book, HumanKind

Best Buddies non-profit in Philadelphia

Big Brothers, Big Sisters

Jim Abbott’s memoir

Gift of Life bone marrow registry

Be the Sun, Not the Salt, by Dr. Harry Cohen
About Brad Aronson
Brad Aronson is a husband and a dad, and when he's holding the parenting reins, he likes to go all out. For him that means leading an egg drop competition from the third-floor window of his family's home or heading up indoor games of baseball and hockey, and then having to explain why something else is now in pieces. Luckily, his wife, Mia, is understanding.

Brad loves teaching entrepreneurship to youth in Camden, NJ and the Kensington section of Philadelphia. Everyone in his class starts their own business, which has led to many adventures in entrepreneurship.

One day, Brad hopes to be famous for co-founding a national holiday that features a seven-foot-tall orange tree and more than fifty stuffed monkeys (see chapter nine in HumanKind). In the meantime, he works with tech startups and writes books.

Brad is the author of the National Bestseller HumanKind: Changing the World One Small Act At a Time. This heartwarming read shares real-life, feel-good stories about how one small deed can make a world of difference. "Elegant and wise" (Deepak Chopra), "The most uplifting and life-affirming book in years." (Forbes)

All proceeds from his book go to Big Brothers Big Sisters.

Brad also invests in startup companies. Brad and his family live in Philadelphia.

To explore the book, or for more episodes, information, tips and tools to live a more heliotropic life, visit us at bethesunnotthesalt.com and find us on Facebook, Instagram, LinkedIn and TikTok.