The Referral Coach Brand (with Bill Cates)

Be BOLD Branding

If you don’t need more clients, you can skip this episode. Our guest is Bill Cates, Hall of Fame speaker, author and coach. He’s most often referred to as the original Referral Coach. Bill has helped thousands of companies and professionals to revolutionize their client acquisition processes. In fact, his client acquisition system has been featured in such publications as Success Magazine, Entrepreneur Magazine, Selling Power, the Huffington Post and The Wall Street Journal. He has written four best-selling books, including Radical Relevance and The Language of Referrals. Tune in and learn how you can reach exponential growth by attracting Right Fit Clients™.

01:49 Bill Cates' Journey to Success

07:01 The Importance of Referrals and Target Marketing

10:01 Understanding Right Fit Clients™

12:45 Solving Problems and Monetizing Followings

18:08 Marketing vs. Branding

22:34 Effective Referral Strategies

29:45 How to Connect with Bill Cates