Building Championship Programs: Insights from University of the Cumberlands AD, Chris Kraftick / Ep 292

Airey Bros.'s Radio

In this episode of Airey Bros Radio, we sit down with Chris Kraftick, the athletic director at the University of the Cumberlands, to discuss what it takes to build a championship-level program at the collegiate level. From fostering a "One Big Team" culture to addressing the challenges of NIL and the transfer portal, Chris shares invaluable insights on leadership, student-athlete development, and the future of college athletics. He also highlights the key factors that have led to the University's historic success, including their recent Learfield Directors' Cup win. Whether you're an aspiring athletic director or a sports enthusiast, this episode is packed with wisdom on how to create winning teams on and off the field.
Show Notes:

• • Introduction to the episode and guest, Chris Kraftick, AD of University of the Cumberlands
  • Discussing the importance of giving smaller programs the spotlight (0:00)
  • Exploring NIL and the transfer portal's impact on modern college sports (2:06)
  • Chris shares the journey to winning the Learfield Directors' Cup (5:17)
  • Insights into transforming athletic facilities and attracting top talent (8:48)
  • The culture-building approach and the "One Big Team" concept (14:43)
  • Balancing winning with character development and building a strong team (31:01)
  • Celebrating successes and fostering a supportive community across programs (54:47)

Cumberlands Athletics